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Published bySalvatore Horry Modified over 9 years ago
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The Editors Web Design Group
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Our History Founded in 1977 as a full-service advertising agency and editing service Handle brochures, logo development, stationary design and printing, direct mail, print ad campaigns, corporate identity buildout Acquired in 1994 by PUBSNET, Inc. for graphics capability as it relates to the World Wide Web Expanded vision in 1998 by adding dedicated programming staff members Founded in 1977 as a full-service advertising agency and editing service Handle brochures, logo development, stationary design and printing, direct mail, print ad campaigns, corporate identity buildout Acquired in 1994 by PUBSNET, Inc. for graphics capability as it relates to the World Wide Web Expanded vision in 1998 by adding dedicated programming staff members Incorporated in the State of Massachusetts Annual revenues in excess of $1.0 Million
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Our Company Launching sites onto the Web since 1995 (virtually the commercial length of the Web) Over 300 corporate sites launched All graphics custom, mirroring a client’s corporate / marketing communications look Over 40 man years of IT experience building business solutions through systems architecture and robust database development Launching sites onto the Web since 1995 (virtually the commercial length of the Web) Over 300 corporate sites launched All graphics custom, mirroring a client’s corporate / marketing communications look Over 40 man years of IT experience building business solutions through systems architecture and robust database development Business-To-Business Consumer Retail High Tech & Software Manufacturing Financial & Insurance Services… 16 primary vertical markets served
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Our Staff Creates powerful graphics that are technically correct in byte size Respected educators in web engineering, Internet resources, advertising, marketing, photography and business development Stay on top of latest technology, including downside issues Web server strategies Creates powerful graphics that are technically correct in byte size Respected educators in web engineering, Internet resources, advertising, marketing, photography and business development Stay on top of latest technology, including downside issues Web server strategies Flash installed on over 90% of browsers, fast download Shockwave installed on 38% of browsers, large download required NT vs. UNIX Active Server Pages as an alternative to costly CGI development LINUX as an Emerging Power
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Our Classes & Seminars Front Page 2000 DreamWeaver PhotoShop Acrobat Java Programming FrameMaker RoboHELP WebWorks Front Page 2000 DreamWeaver PhotoShop Acrobat Java Programming FrameMaker RoboHELP WebWorks Introduction to XML Introduction to SGML Import/Export SGML Defining EDD’s Learning HTML ForeHelp HTML Transit Server Fireworks Introduction to XML Introduction to SGML Import/Export SGML Defining EDD’s Learning HTML ForeHelp HTML Transit Server Fireworks Adobe instructors are Adobe-Certified RoboHELP instructors are certified by E-Help DreamWeaver instructors are Macromedia-Certified
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Our Tools Fireworks 4 Photoshop 6.0 (PC/MAC) Macromedia Director Quark (PC/MAC) Flash 5 DreamWeaver 4 Extreme 3D FrontPage 2000 Visual Interdev SQL Server Fireworks 4 Photoshop 6.0 (PC/MAC) Macromedia Director Quark (PC/MAC) Flash 5 DreamWeaver 4 Extreme 3D FrontPage 2000 Visual Interdev SQL Server Internet Information Server Sound Forge Xres Shockwave Acrobat GIF Construction Set Illustrator 9.0 Microtek Scanners CD Writers Internet Information Server Sound Forge Xres Shockwave Acrobat GIF Construction Set Illustrator 9.0 Microtek Scanners CD Writers
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Technologies & Services Database engineering, client-server solutions E-commerce and shopping cart systems Email autoresponders Domain registration Browser management interface design Post launch marketing optimization Database engineering, client-server solutions E-commerce and shopping cart systems Email autoresponders Domain registration Browser management interface design Post launch marketing optimization Doorway/Gateways Meta tags Comment and ALT tag generation Robot commands Ranking reports Multi-domain utilization
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Technical Design Elements CSS (Cascading Style Sheets) Linked File with embedded design elements that are used site-wide Uses include font type, color and size, inline frame layout and background treatments. Advantages include: Change one file and upload; entire site is changed instantly Savings in download speed for design elements JavaScript Elements Primarily known for “mouseovers”; when a mouse is moved over a graphical element, another graphical change occurs (buttons are an example) Also enables some calculation functions, time stamps Graphics Design Elements GUI/ User Interface- Navigation System tied to site design Graphics- Logos, photos, custom montages/collages and overall design and layout considerations based on target audience profiles DHTML (Dynamic HTML Elements) Layers are the bedrock to inline frame content display and drop-down/fly-out navigation systems Used for advanced Search Engine Optimization CSS (Cascading Style Sheets) Linked File with embedded design elements that are used site-wide Uses include font type, color and size, inline frame layout and background treatments. Advantages include: Change one file and upload; entire site is changed instantly Savings in download speed for design elements JavaScript Elements Primarily known for “mouseovers”; when a mouse is moved over a graphical element, another graphical change occurs (buttons are an example) Also enables some calculation functions, time stamps Graphics Design Elements GUI/ User Interface- Navigation System tied to site design Graphics- Logos, photos, custom montages/collages and overall design and layout considerations based on target audience profiles DHTML (Dynamic HTML Elements) Layers are the bedrock to inline frame content display and drop-down/fly-out navigation systems Used for advanced Search Engine Optimization
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Mike Doyle, M.AS. President M.S., Lesley College, Applied Management 17 year Senior Lecturer/Adjunct Faculty 4 years teaching “Web Building Blocks” (1994 –1998; one of the first public HTML courses) Operates the PUBSNET Computer Training Center for additional training facilities President M.S., Lesley College, Applied Management 17 year Senior Lecturer/Adjunct Faculty 4 years teaching “Web Building Blocks” (1994 –1998; one of the first public HTML courses) Operates the PUBSNET Computer Training Center for additional training facilities University of Massachusetts- Lowell
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Brian Sullivan Director of Art Adjunct Faculty Member 15 years teaching photography lab management skills 20 years print design, corporate branding 6 years web design, Javascript Shockwave, Flash, Database, E-Commerce, Active Server Page Director of Art Adjunct Faculty Member 15 years teaching photography lab management skills 20 years print design, corporate branding 6 years web design, Javascript Shockwave, Flash, Database, E-Commerce, Active Server Page NE School of Photography
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Casey Holt Associate Creative Director, Copywriter Dual Degrees in Communications and Art University of New Hampshire minors in Journalism and Civil Engineering 20+ years as a results-driven writer, creative director, producer and manager in client, agency and vendor environments Extensive banking, healthcare, retail, manufacturing, technology, automotive, political, event marketing, broadcasting and entertainment experience Associate Creative Director, Copywriter Dual Degrees in Communications and Art University of New Hampshire minors in Journalism and Civil Engineering 20+ years as a results-driven writer, creative director, producer and manager in client, agency and vendor environments Extensive banking, healthcare, retail, manufacturing, technology, automotive, political, event marketing, broadcasting and entertainment experience
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Director of Programming Web Development: Databases: OO Languages: Others: Director of Programming Web Development: Databases: OO Languages: Others: Robert Musgrove MIT Haystack (10 years)- Atmospheric applications for NASA Psyche Systems (10 years) - Proprietary Hospital/lab software development including client-server applications ASP, DHTML, Java Script, VBScript, Microsoft IIS/ISJIIS 4.0/5.0, COM, Perl, Lotus Script, ActiveX, ADO Server-Side ODBC, POP, SMTP, FTP, IRC, Real, Telnet, MS-SQL SQL 2000/7.0 Database, Access, Sybase C++, Visual Basic, C, Fortran VMS, RSX, CP/M
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Kevin Coleman Assistant Director, Programming MSCS, Computer Science, Boston University MCSD Certification since 1995 Web Development: Databases: OO Languages: Assistant Director, Programming MSCS, Computer Science, Boston University MCSD Certification since 1995 Web Development: Databases: OO Languages: ASP, DHTML, COM, JAVA, Java Script, VBScript, Microsoft IIS 4.0 MS SQL Server 2000/7/6.5, Oracle, Sybase, RDB, MS Access, Informix Visual Basic (V.6), JAVA, VBA (Access and Excel), C++, C, Pascal, Icon, Fortran, Toolbook, Modsim II
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Laura Wightman Business Development Manager Master’s Certification, Boston University 8 years experience in customer support, most recently specializing in computing technologies Specialist in Workflow and Contract Administration Business Development Manager Master’s Certification, Boston University 8 years experience in customer support, most recently specializing in computing technologies Specialist in Workflow and Contract Administration Web Design & Javascripts Compaq Star Container
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Peter Grant, CSE Vice President, Operations B.S. Business Administration/Marketing, UNH 19 years integrating computing technology for corporations Guest Lecturer and/or Adjunct Faculty: 5 years Internet experience, site architecture consulting Oversees all production scheduling, internal management Evaluates all partners for quality control Vice President, Operations B.S. Business Administration/Marketing, UNH 19 years integrating computing technology for corporations Guest Lecturer and/or Adjunct Faculty: 5 years Internet experience, site architecture consulting Oversees all production scheduling, internal management Evaluates all partners for quality control Franklin Pierce College Daniel Webster College New Hampshire College Microsoft FrontPage User’s Group
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Other Staff Members Dan DeRose Content Manager (DW Certified) Eileen SaverySupport, Coffee Del MaxwellContent, JavaScript, Design Dean A. MartinContent, JavaScript, Design Chris TierneyFlash & Sound Support Deandre LittlejohnGraphics Support Kim HallASP Database Support Genevieve DoylePackage Design, Hi-Rez Scans Kris Olsen/Bill MurrayTraining Sales & Support Tom DoyleAccounting Dan DeRose Content Manager (DW Certified) Eileen SaverySupport, Coffee Del MaxwellContent, JavaScript, Design Dean A. MartinContent, JavaScript, Design Chris TierneyFlash & Sound Support Deandre LittlejohnGraphics Support Kim HallASP Database Support Genevieve DoylePackage Design, Hi-Rez Scans Kris Olsen/Bill MurrayTraining Sales & Support Tom DoyleAccounting
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Our Presentation... 1. Review of sample web site designs: 2. Review of your project architecture and assumptions 3. Placing assumptions into Excel for a preliminary proposal 1. Review of sample web site designs: 2. Review of your project architecture and assumptions 3. Placing assumptions into Excel for a preliminary proposal a) Definitions b) High, medium, and low levels (hours vs. robustness) a) Content, current collateral b) ROI objectives c) Business applications, database development
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