1. Art Hub - Finland

2. Background Questionnaire and tacit knowledge Artists & Cultural workers Projects & Festivals Organisations Needs Working spaces Networking Mentoring Business support

3. Creative Economy In Finland, Culture is in many ways interpreted through the concept of creative economy. Support for culture is limited. (or has been)

4. Professionals in Culture -R&D, Quality, etc Content support EnthusiastLifestyle Entrep.Growth Entrep. Arts Councils E&E Development Centers Poorly covered area

5. Cultural Products -Economic support Unique pieceCraft productionMass production Poorly covered area Arts Councils E&E Development Centers

6. Past Projects During 2000-06 programming period 160 (ESF+ERDF) culture/creative economy related projects were conducted in Finland. Results are inadaquately utilised!

7. Culture Business Development Focus on helping business development organisations. Co-coordination In-depth understanding of culture and Proper tools Outcomes will have readily existing structures

8. Art Hub: 2 Esf projects Two separate and individual projects State Provincial Offices of Eastern and of Southern Finland Lasting from 2009-2011 1.2 M € (450 000 + 780 000) Finance 85% – 15% and 89% – 11%

9. Principal actors 4 regional arts councils 2 universities 1 business development agency 1 artist association Personnel app. 8 + short term employees

10. 5 regions in Finland North Savo 250 000 inhabitants, 4.7% Culture sector 1440 workers, 2.3% Turnover 259 000 000 €, 1.9% "Places of interest" 5% Education BA 8.1%, MA 1.9%

11. Three key development areas 1. Service models Designing an developing the existing organisations' tools in Customer relations Marketing Financing Services 2. Service paths One access point 3. Creative community Shared knowledge, peer-to-peer, peer-to-pro

12. Foundation model Foundation´s stuctures and rules abide to commonly agreed ESF guidelines Creative economy foundation direct culture support with 15 000 000 € initial capital

13. Critical success factors Internal communication Organisations' outdated (yet fixed) services Lack of understanding of essence culture different, atypical work positions various sources of income Dialogue between Creative economy and Culture

14. Main points Develop support organisations, not the field itself Results and outcomes will have an existing infrastructure Shared knowledge benefits all Network of Art and Business support organisations

15. Thank You! Niila Tamminen North Savo Arts Council, FINLAND +358 45 111 2044 niila.tamminen@minedu.fi www.pohjoissavontaidetoimikunta.fi