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Adding Wide Format to your Business Presented by Catherine Monson Chief Executive Officer Mark L. Jameson SVP Franchise Support & Development Brian Boehm Senior Technical Services Manager FASTSIGNS International, Inc.
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Signage & Visual Graphics: a wide variety of applications
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Basic Workflow
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Staffing/Training Considerations Understand resolution/viewing distance Contributes to file size and RIP time Different file types Common file types you receive from customer: PPT,.doc,.pub and Corel Draw Convert files to acceptable format that RIP would understand:.Ai,.eps, PDF and.tiff
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Software Adobe Creative Suite RIP software (ONYX, Caldera or Wasatch) Cutting software for plotter (Fine Cut and Cut Server)
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Types of Wide Format Printers Width of Printers Minimum of 54 Plotters and laminators should mirror printer size Wide Format PrintersLength of Outdoor Durability Aqueous3 months Light/Eco Solvent18 months Solvent3-5 years UV Curable3-5 years Dye-Sublimation3-5 years
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Aqueous Printers Price Range: $6,995.00 - $19,995.00
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Light/Eco Solvent Printers Price Range: $16,995.00 - $25,995.00
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Solvent Printers Price Range: $16,995.00 - $25,995.00
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UV Curable Printers Price Range: $75,000.00 - $150,000.00
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Dye-Sublimation Printers Price Range: $19,995.00 - $80,000.00 Additional Needs: Ability for hemming/sewing Heat calendar
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Plotters/Cutters Cutting printed product Cutting vinyl – Why its critical
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Dual Purpose of Laminators Mounting (80%) – Workflow efficiency – Upsell opportunity Laminating (20%)
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Common Finishing Steps Lamination Mounting Cutting/routing Sewing/hemming/heat welding Grommeting
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Multiple Applications Banners, posters Window graphics Wall graphics Floor graphics (carpet, cement, tile, etc.) Vehicle graphics
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Other Opportunities Routing/engraving Dimensional letters Flat bed cutter Textile printing
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Differentiation Driver: Specialty Inks
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Differentiation Driver: Finishing
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Differentiation Driver: Media
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Additional Considerations Site Surveys Permitting Installation
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Pricing Good – Better – Best Complexity of design Upsell
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Reduced Franchise Fee Scaled Royalty Program FASTSTART Training on Efficiencies & Procedures
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FASTSIGNS ® Within Your Print Center
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FASTSIGNS ® Creates More Opportunity Drop-in layout fits into as little as 400 sq. ft. Provides a great fit with your existing B2B customers and an opportunity to increase average transaction Creates a competitive advantage Turn non-production square footage into revenue-generating space
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Q & A
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Move your business forward by teaming with an industry leader. Mark L. Jameson SVP of Franchise Support & Development mark.jameson@fastsigns.com 214-346-5679
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