1. Presented By: Owen Foster-Hickey, Clayton Boeker, Julianna Nichols
Social Media
Presented By: Owen Foster-Hickey, Clayton Boeker, Julianna Nichols

2. Social Media Platforms-Beneficial
Twitter
Whatsapp
Facebook
Instagram

3. Facebook & Instagram Age demographics of users-Facebook
35+ years old
Age demographics of users-Instagram
18-29 years old
Individual benefits
Connect with a larger age group
Can engage people who are not already in the club
Groups (Facebook)
Administrators
Public vs. Private (Facebook)

4. Twitter Age Demographic Main Benefits 18-29 years old
High amounts of traffic can be drawn to your organization
Content and events regarding your organization are very easily distributed
Allows feedback on performance of certain events or your organization

5. Whatsapp Message & calling system that works just like texting
Can send videos and links just like texting
It is easier because it used internet and not data
Allows for video calling (max of 4 people at once)
Can be used on any phone brand
Free international communication

6. Social Media Platforms-Non-Beneficial
Tik Tok-
Snapchat-

7. Benefits of Social Media
Increasing Club Membership
More viewers of your club and their activities by others
Current member can more easily spread word of the club to close associates
Keeping Member Involvement
Allows accurate, up-to-date schedules to be always accessible to members
Can be set up to remind members periodically of certain undertakings of the club

8. Benefits of Social Media Cnt.
Advertising Events
All members can share upcoming events from their club group to the groups of other companies, individuals, etc.
Can promote events inexpensively with only dedication required
Links into Club’s Website and Increasing Club Visibility
Club members can share their own club’s website link with whatever post/conversation they desire
Social Media puts images of club activities and club itself everywhere so that it cannot possibly be missed

9. Benefits of Social Media Cnt.
Hashtags
Grouping your post into a virtual album
Allows anyone (looks up hashtag) to see photo
# this is the hashtag symbol
#REFUSE
Tagging
Using key then insert another user’s name
@owen.foster
Allows that person’s followers or friends to also see what you posted

10. Elements of a Successful Social Media
Clear Purpose
Know Your Audience
Element Design
Visually Pleasing
Frequency
Context of post
Cannot stray away from the purpose
Timing

11. Clear Purpose/Audience
Recognize your main Purpose
Ex. Recruiting New Members, Keep members informed, etc.
Remember your purpose while making posts
This will keep your content clear and keep your audience
Use your purpose to find a core audience
Ex. New recruits, long time members, outsides to the club
Keep your Core Audience in mind while posting

12. Element design Logos & Backgrounds Unique to your club
Show what your club
Use purpose to inspire

13. Frequency & Timing Set a goal for how often you wish to post
This can create a time that people can expect your post
Find a limit for how much you post
Post at times like holidays to get viewer engagement

14. Context of Post Clear Relate to the purpose of your social media
Concise and to the point
Relate to the purpose of your social media
Always relate back to the main goal
Remember your audience