1. AUCHAN INSIGHT DECK Growth markets and strategic initiatives
GILDAS AITAMER
November 2013
Retail Analyst

2. All data correct at time of publishing.
Contents
Planet Retail View
Introduction
Major Strategic Initiatives
Key Markets
Further Reading
All data correct at time of publishing.

3. 2. Introduction
Corporate Structure
France-based retailer Auchan is a family-owned private business, with a primary focus on the hypermarket format.
Auchan
Hypermarkets
Supermarkets, neighbourhood & convenience stores
E-Commerce
Non-food specialist stores
Real estate
Banking services

4. 2. Introduction
While rivals Carrefour and Casino rely on LATAM to fuel their growth, Auchan continues to thrive in CEE & Asia, where it has a foothold in three of the four BRIC markets.
Active
Sold, closed or withdrawn
Seed operation
Source: Planet Retail

5. 4. Key Markets
A weak domestic market, strong expansion plans in the BRICs and major acquisitions in CEE will boost Auchan’s international exposure.
2007
2012
2017f