1. Feasibility Study and Capital Campaign Overview
Presented to
Places for People

2. MJ&A at a Glance
MJ&A exists to guide nonprofits to achieve their maximum fundraising potential
Our team has conducted 88 Feasibility Studies and directed 82 Capital Campaigns
We work throughout the Midwest - we are based in St. Louis

3. Reasons for Conducting a Feasibility Study
Measure current fundraising potential
Assess the fundraising climate
Develop recommendations on gaining the maximum results

4. Reasons for Conducting a Feasibility Study (cont’d)
Assess the likelihood of corporate and foundation support
Determine client’s potential to attract campaign volunteers
Quantify potential to cultivate new donors and secure major gifts

5. Who we interview Individuals who are knowledgeable of PfP
Individuals, businesses and foundations with the resources that could affect the outcome of your campaign
Leaders, people of affluence and influence

6. Who we interview (cont’d)
Board Members
Volunteers
Major Donors
Individuals with a passion for your Mission
Civic/Community Leaders

7. Board Responsibilities
Serve on the Ad Hoc Study Committee (usually 3 meetings)
Read the Study Report and act on its recommendations
Be an ambassador in the community for the PfP Vision

8. MJ&A Approach to Conducting a Feasibility Study – Timetable
Eight Weeks
Weeks One thru Three – Organize the Study Committee, prepare vision statement and list of interviewees
Weeks Four thru Seven – 40 face to face interviews
Week Eight – Prepare/present the Study Report

9. Cost for Conducting a Feasibility Study

10. MJ&A Approach to Directing a Capital Campaign
If the Study Report is positive and,
the Board votes to move forward, a campaign could require
24 to 30 months to complete.

11. MJ&A Approach to a Capital Campaign - Overview
Phase I – Organization and Advance Gifts 8 to 10 months
Phase II – Major gifts
12 to 14 months
Phase III – Community Gifts
4 to 6 months

12. Board Campaign Responsibilities
Make a financial commitment to the campaign
Serve on the campaign committee if appropriate
Act as ambassadors to promote and support the campaign
Attend campaign events

13. Meier Jost & Associates
Discussion

14. Meier Jost & Associates
Thank You