1. Keith Hofgartner Projects Manager - Worldwide
Trimble in Africa
Keith Hofgartner
Projects Manager - Worldwide

2. Keith Hofgartner I am… A passionate surveyor! (ask my wife Rita!)
UK qualified Land Surveyor & Civil Engineer
….over 30 years ago..
First exposure to surveying in secondary school (Geography)
Believes that ‘Surveyors can change the world!’

3. Trimble together with FIG
Platinum Corporate Sponsor
FIG Foundation
Founding Strategic Partner
Why???
Developing new and expanding existing markets
Develop relationships with Professional Bodies

4. Trimble in Africa
Trimble
Trimble in Africa
‘Mission: Impossible 5’

5. A Corporate Overview…
Technological convergence is enabling our growth and our customer’s productivity
Trimble Navigation engages in the development, manufacture, marketing, and sale of advanced positioning product solutions to commercial and government users worldwide.

6. Trimble Navigation International Ltd. (NASDAQ: TRMB)
Revenue $m
R&D Spending
1978 – Founded as early GPS pioneer
Listed in NASDAQ.
Global company
48% of revenue outside the U.S
Market leadership in core markets
Track record of consistent financial performance

7. Trimble Navigation International Ltd. (NASDAQ: TRMB)
Growth through Acquisitions, mergers and joint ventures

8. Trimble a Worldwide Organisation
(2010 TNIL Revenue split)
46% %
Manufacturing Centres
California Canada
China France
Germany Japan
Mexico Ohio
Oregon Sweden
Virginia
Software Development
Arizona Australia
Colorado Florida
France Germany
Japan New Zealand
Oregon Texas
Virginia
Worldwide Offices
Australia Africa
Canada China
Dubai France
Germany India
Italy Netherlands
Russia Spain
Singapore Sweden
United Kingdom USA

9. Trimble Business Segments
Engineering
& Construction
55% of revenue
Survey
Construction
Construction Services
Field Solutions
25% of revenue
Agriculture
Mapping & GIS
Mobile Solutions
12% of revenue
Fleet Tracking
Mobile Worker Productivity
Advanced Devices
8% of revenue
Embedded GPS Products
Timing
Applanix

10. Business Segment Engineering & Construction
Earth Moving Contractors, General Construction Contractors, Machine Rental Companies
Construction Services
Government and Scientific Agencies
General Construction Contractors
Infrastructure
Earth Moving Contractors, General Construction Contractors, Utility Contractors
Wall and Ceiling Contractors, Transportation agencies
Construction
Surveyors, Civil Engineers, Construction Companies, Transportation agencies, Utility Companies, Plant Engineers
Survey
Representative Customers
Markets Served
Segment
Connected Construction Site
Penetration varies across applications
Robotic & GPS survey < 30%
3D machine control << 20%
Benefits delivered to the user through technology
Dramatically improved productivity (payback < 1 year)
Dramatically lowered rework
Key competitors (Trimble leader) – Leica & Topcon
Trimble differentiators - full solution, brand, distribution channel
Two joint ventures – Caterpillar & Nikon
Next steps on the path to the “Connected Construction Site”
Advanced Devices
Current market characteristics
Product typically a PCB, module or IP
OEM – relatively small number of customers
Asset tracking, cellular infrastructure timing, other
Unit volumes in the millions
Selling price is low and trending down
Trimble differentiators
Technology/IP position
Quality
Support
Positioning
Leverage the IP position, and wireless/GPS integration
Move closer to the end user with higher value content (e.g., TrimTrac)

11. Business Segment - Field Solutions
Farmers
Agricultural Contractors
Agriculture
Utility Companies
Natural Resource Agencies
Government Agencies
Mapping and GIS
Representative Customers
Markets Served
Segment
Connected Construction Site
Penetration varies across applications
Robotic & GPS survey < 30%
3D machine control << 20%
Benefits delivered to the user through technology
Dramatically improved productivity (payback < 1 year)
Dramatically lowered rework
Key competitors (Trimble leader) – Leica & Topcon
Trimble differentiators - full solution, brand, distribution channel
Two joint ventures – Caterpillar & Nikon
Next steps on the path to the “Connected Construction Site”
Advanced Devices
Current market characteristics
Product typically a PCB, module or IP
OEM – relatively small number of customers
Asset tracking, cellular infrastructure timing, other
Unit volumes in the millions
Selling price is low and trending down
Trimble differentiators
Technology/IP position
Quality
Support
Positioning
Leverage the IP position, and wireless/GPS integration
Move closer to the end user with higher value content (e.g., TrimTrac)

12. Business Segment - Mobile Solutions
Markets Served
Representative Customers
Fleet Management
Local Fleet Operators
Municipal Fleet Operators
Security
Commercial Vehicles
Mobile Resource Management
Utility Companies
Transportation Companies
Public Works
Segment
Connected Construction Site
Penetration varies across applications
Robotic & GPS survey < 30%
3D machine control << 20%
Benefits delivered to the user through technology
Dramatically improved productivity (payback < 1 year)
Dramatically lowered rework
Key competitors (Trimble leader) – Leica & Topcon
Trimble differentiators - full solution, brand, distribution channel
Two joint ventures – Caterpillar & Nikon
Next steps on the path to the “Connected Construction Site”
Advanced Devices
Current market characteristics
Product typically a PCB, module or IP
OEM – relatively small number of customers
Asset tracking, cellular infrastructure timing, other
Unit volumes in the millions
Selling price is low and trending down
Trimble differentiators
Technology/IP position
Quality
Support
Positioning
Leverage the IP position, and wireless/GPS integration
Move closer to the end user with higher value content (e.g., TrimTrac)

13. Business Segment – Advanced Devices
Markets Served
Representative Customers
Chip and Board Level Products
Electronic OEMs
Portable Appliance Manufacturers
Tracking Devices
System Integrators
Security Device Suppliers
Timing
Wireless Infrastructure providers
Segment
Connected Construction Site
Penetration varies across applications
Robotic & GPS survey < 30%
3D machine control << 20%
Benefits delivered to the user through technology
Dramatically improved productivity (payback < 1 year)
Dramatically lowered rework
Key competitors (Trimble leader) – Leica & Topcon
Trimble differentiators - full solution, brand, distribution channel
Two joint ventures – Caterpillar & Nikon
Next steps on the path to the “Connected Construction Site”
Advanced Devices
Current market characteristics
Product typically a PCB, module or IP
OEM – relatively small number of customers
Asset tracking, cellular infrastructure timing, other
Unit volumes in the millions
Selling price is low and trending down
Trimble differentiators
Technology/IP position
Quality
Support
Positioning
Leverage the IP position, and wireless/GPS integration
Move closer to the end user with higher value content (e.g., TrimTrac)

14. Trimble in Africa

15. Trimble in Africa Regional Offices Kenya (Nairobi) Ghana (Accra)
South Africa (Cape Town)
Distribution partners

16. Multilateral Funded Projects
Tanzania
World Bank funding
Ministry of Lands, Housing and Human Development
Procurement of Surveying Equipment including GPS, Optical and Photogrammetric equipment ($ 1.3m)
Benin
Millennium Challenge Corporation funding
Establishment of Continually Operating Reference Station (CORS) Network and surveying of Rural and Urban Land Parcels ($ 1.1m)
Burkina Faso
Millennium Challenge Corporation Funding
Construction and installation of CORS network ($ 1.2m)
Ghana
World Bank and MCC funding
Establishment of CORS networks and Pilot projects for Land Registration

17. Benin Cadastre Overview
Funded Projects (World Bank, MCC…)
Current WB Land Admin Projects: around US $1.5 billion
MCC Benin Access to Land Project: $36 million
Purpose of Land Administration Projects:
Stimulate economic and social development
Increasing land transactions and access to credit
Improving productive investments in land
Improving the standard of living of property owners and occupants

18. Cadastral Solutions - Benin
GNSS Infrastructure
Enables cost reductions for cadastral projects
Reduced monumentation
Consistent coordinate system
Base for future expansion

19. Cadastral Solutions - Benin
Rural Areas
Mapping existing parcels
Accuracy cm
Post-processing
Trimble GeoXH
Urban Areas
QC, add control points
Accuracy 2-3 cm
PP or local RTK
Trimble R8GNSS/TSC2

20. Cadastral Solutions - Benin
GPS post-processing
Using centrally stored CORS data
Automatic data downloads from nearest CORS
Coordinates computed based on national grid
QC and Analysis by National Geographic Institute

21. Cadastral Solutions - Benin
Data management
ESRI ArcGIS Land Information System
Achievements
30,000 urban areas occupancy permits converted to land titles
85,000 rural households in 300 villages will receive titles or certificates
12 regional land conservation offices and 24 communal land management offices created

22. ‘Mission: Impossible 5’ …..Your chance to star in a movie

23. Four ‘Studios’ You will be divided into four teams Yellow Studio
Red Studio
Green Studio
Blue Studio
Using the selection of coloured stickers…
First come, first served..

24. ‘Tool’ production Where are you going and bear in mind…
What the ‘Tool’ is..
Marketing: Your slides should include: text, annotation and photos (movies)
Message: That helps Member Associations to break down barriers, so it is a recruiting tool for our target people (women young or both)
Time scale: One hour allocated for this..
Being a Surveyor is not…. ‘Mission: Impossible’

25. Your Mission… (if you decide to accept it!)
To measure as accurately as possible the area of a ‘plot’ of land (defined by relevant coloured pins) and then subdivide into two equal areas.
Using ‘Old technology’
All in 50 minutes!!
and then check it …
using ‘New technology’
All in 30 minutes!!!
Or Less!!

26. The Mission - Field Exercise
The following tools are available:
Measuring Tapes
Optical Squares
Compass
Ranging Rods
NOTE – it is not expected that the exercise can be completed in the allocated time but a process of how the task would be completed is required.
And afterwards we will do it the easy way to check your results!

27. The Mission – Define your ‘Cast’
Director Camera Person Recorder 1 Recorder 2 Actor 1 Actor 2 Actor 3 Booker Computer Processor 1 Processor 2 Processor 3
Crew
(capture the task)
Actors
(undertake the task)
Laboratories
(develop the results)

28. Questions?
Thank You