1. New SFDC Campaign Sequence
Campaign Sequence - Enterprise B04 – Introduction Prospect
5 s and over 17 days
Summary:
#1: IDG Report on digital transformation.
#2: How are you leveraging technology for business transformation and .competitive success?
#3: Account Manager follow-up. Let me show you how others in your industry are using
technology to solve their IT and business challenges.
#4: Are you faced with any of these challenges: cloud migration, digital transformation, security,
legacy systems or static budgets? CenturyLink can help.
#5: I’d like to help you develop a technology roadmap. What day is convenient for you?

2. Introduction Prospect – Email #1 (Day 1)
Campaign Sequence - Enterprise B04 – Introduction Prospect
Subject Line: IDG Report on Digital Transformation

3. Introduction Prospect – Email #2 (Day 3)
Campaign Sequence - Enterprise B04 – Introduction Prospect
Subject Line: {{company name}}’s Digital Transformation

4. Introduction Prospect – Email #3 (Day 8)
Campaign Sequence - Enterprise B04 – Introduction Prospect
Subject Line: RE: CenturyLink Account Manager Follow-Up

5. Introduction Prospect – Email #4 (Day 10)
Campaign Sequence - Enterprise B04 – Introduction Prospect
Subject Line: Technology Roadmap for {{Company Name}}

6. Introduction Prospect – TM #1 (Day 15)
Campaign Sequence - Enterprise B04 – Introduction Prospect
Sales Rep Task
Send LinkedIn Invitation
Call Customer

7. Introduction Prospect – Email #5 (Day 17)
Campaign Sequence - Enterprise B04 – Introduction Prospect
Subject Line: Technology Roadmap Meeting