1. Dating Your Business Prospect
Practical Strategies for Successful Business Matchmaker Meetings
Dr. Stephanie D. Burroughs
StephanieSpeaking LLC
National HubZone Conference
October 11, 2018

3. PURPOSE – Questions to Consider
Why would you attend a business matchmaker event?
What do you want to convey?
What do you want to receive?
What is your intention when meeting with the table hosts?
How will you stand out from the rest of the crowd?
Who is your target market?

5. Preparation
“It is better to be prepared and not have an opportunity; than to have an opportunity and not be prepared.”
Research in advance the agencies you want to meet with.
Put Your Best Self Forward
Personal Grooming
Appearance

6. Paperwork

7. DIVERSITY PROGRAMS
Certifications are tied to various diversity or procurement programs
Subcontracting goal programs
Set-Aside goal programs (Prime and/or Subcontracting)
Sole Source programs (Prime Contracting)

8. What is a Set-Aside?
Set-aside is reserving contracts exclusively for bidding by a category of small business concerns; e.g. MBE, WBE, SBE, 8A, HubZone, ED/WOSB

9. CHOOSE YOUR TARGET MARKET
Each marketplace uses specific certifications
State, Federal, Public
Corporate/Private/Commercial
Transportation
Municipal/Local/Township/City Government
County Government
State Government
Public Agencies/Authorities
Federal Government
Penal System
RESEARCH YOUR TARGET MARKET!

10. Promotional Materials
Brochure
Capability Statement
Business Cards

11. You Are here at the Matchmaker Now What?
“People do business with people they know, like and trust.”
Do you know who knows you, likes you and trusts you?

12. Executing Your Planned Strategy
From start to finish
Your scheduled meetings
Elevator Invitation
Matchmaker Etiquette

13. After the Date – Follow Up
CRM
Communication Method
Follow up
Communication Frequency
Future dates

14. Demystifying the Diversity Certification Conundrum
ON SALE TODAY –JUST RELEASED DIGITAL TRAINING ON DEMAND PROGRAM
Demystifying the Diversity Certification Conundrum
Dr. Stephanie D. Burroughs, CEO | StephanieSpeaking LLC| 2018

15. Access: www.workthecert.com or complete the registration form
JUST RELEASED: DEMYSTIFYING THE DIVERSITY CERTIFICATION CONUNDRUM – DIGITAL TRAINING ON DEMAND
4 Modules:
a) State & Local Certifications b) Corporate Certifications
c) Acquiring Federal Certifications the Right Way d) Identifying the Best Opportunities for Acquiring Contracts
Access: or complete the registration form
Gold Option: Product, 2 free resources (eBook and Set-Aside training video, plus 3 coaching sessions - normally $ ; today only $997.00!
Silver Option: Product plus 2 free resources (eBook and Set-Aside training video (normally $ ) today only  $397.00!

16. Books and CDs $20.00 each

18. StephanieSpeaking LLC Services
Speaker
Workshop Facilitator
Government & Corporate Contracting Strategies
Business
“Thought Therapy For Growing G.R.I.T.” Coaching
Marketing Strategies
Capability Statements
Federal, State & Corporate business registrations; e.g. Dunn & Bradstreet, SAM, SBA Profile and DPMC Contractor Classification, Vendor registration
Socio-Economic/Diversity Certifications
Procurement Opportunities Sourcing
More…

19. Website: www.stephaniespeaking.com
Dr. Stephanie D. Burroughs, President, StephanieSpeaking LLC
Speaker | Workshop Facilitator | Business Growth Coach |“Thought Therapy”
Coach | Author  
Website:
Speaker Profile:     
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