1. 미국 중간 선거 (11월 4일) Republican Control of Both Chambers
Republican Control of Both Chambers
AR, MT, SD, WV/ LA, AL
IA, CO, NC
KY, KS, GA
GOP’s largest size of the majority party in the House
Now comes the hard time; “governing”
immigration (Obama agenda)
trade agreements, tax reform, key stone pipeline (GOP agenda)

2. Money in Politics: Dirty? Dangerous?
potential candidates
mobilization (volunteers, staff, voters, etc)
getting the message out (ex: TV ads, radio,
the media market)
getting-out-the-vote (“GOTV”)
Money is necessary, but not sufficient!

3. Average Spent by Winning Challenger, 1974-2010 (미국의 경우)

4. Money in Election Campaigns
Money does not guarantee victory, but helps a
lot.
“Public funding” in presidential elections
Sen. Jon Corzine (D-NJ), $62 million spent for Senate race
Mayor Bloomberg (NY), $109 million spent for NY mayor
Meg Whitman (R-CA), $141.5 million spent for CA governor
Millionaire candidates in the 2010 election

5. Goldstein and Freedman (2000) Campaign spending subject to “diminishing returns” = the more dollars spent, the less gained by each additional $