1. Crowdfunding at Tufts
6/27/2017

2. Overview Part 1 Part 2 Part 3 What is crowdfunding?
Crowdfunding project success
Part 3
Application and approval
Questions?

3. What is Crowdfunding? Crowdfunding, elsewhere.
Allows your crowd, or herd, to leverage the power of story telling through written, photographic and visual content in a way that is optimized for fundraising on the web. (responsive design, e-commerce best practices and social tools)
For-one sheeter: Crowdfunding is a method of getting financing by sourcing small amounts from a relatively large number of people rather than getting large amounts from one or a few.
The biggest factor for funding success is the direct social reach of the project team.
Crowdfunding is similar to volunteering-based fundraising but assists fundraisers with telling their story through digital means.

4. What is Crowdfunding at Tufts?
Remember to mentioned: This positions the university as a cause

5. Crowdfunding at Tufts

6. Project Success Depends On:
Compelling story
Committed project team
Large network and social reach
Asking for money

7. Application and Approval
To be eligible, a project must
support Tufts programs and initiatives
have a Tufts department ID into which funds will be distributed
have a faculty advisor or staff sponsorship
willing to solicit personal network
have project leaders that are willing to create project outreach and marketing materials before, during and after the campaign
gain approval by submitting an application.

8. Student/Faculty Project Approval
Application
Front-load information required
Policy document
Online form
TAG Review
Prioritize
Return Incomplete Applications
School Specific Approvals
Senior Director
TAG Final Review
Priorities
Timing, urgency
Likelihood of success
Project Launch
UA Prioritize
Application
Project Kick Off
Application Incomplete
More Info; Timing

9. Alumni and Friends Project Approval
Application
Front-load information required
Policy document
Online form
TAG Review
Prioritize
Return Incomplete Applications
School Specific Approval
Senior Director
Staff Sponsor
Primary relationship manager
TAG Final Review
Priorities
Timing, urgency
Likelihood of success
Project Launch
UA Prioritize
Application
Project Kick Off
Application Incomplete
More Info; Timing

10. Timeline Application to approval = ~2 weeks
Approval to launch = 2-6 weeks
11/1/17 cohort launch

11. Questions?