1. Dynamic Desktop Composition

2. Modular desktop composition at file-level What is Ceedo Desktop? A smart driver that intercepts and redirects R/W functions at runtime Transparently integrate with corporate- desktop management tools and platforms Overcomes limitations of current virtualization solutions used for both physical and cloud PCs

3. How does Ceedo Desktop work? Modular desktop composition at file-level Smart-decision engine diverts all R/W calls to a storage medium separated from the OS

4. Modular desktop composition at file-level How does Ceedo Desktop work? Smart-decision engine diverts all R/W calls to a storage medium separated from the OS File System and Registry I/O are converged at runtime creating a virtual composite of C:\ No limitations of Application and User virtualization

5. Best implementation candidates Cloud PC (VDI/DaaS…) Improve management and reduce storage Enterprise/public PCs Locked-down endpoints + user freedom Server-to-cloud real-time backup Incremental file-level upload over WAN Main focus of this presentation

6. The main problems we solve …the biggest challenge to [VDI] has been storage costs. And, as such, VDI has only been deployed in mission critical, high performance or task worker environments… - Pat Gelsinger, VMware CEO (May 8 th 2013) Its the management software that has emerged around the major desktop virtualization platforms that is key, including… user profile [and] Layering technologies [which] reduce the complexity in managing desktop virtualization environments, as well as the strain on storage systems through dynamic desktop image composition. - Karin Kelley, 451 Research Extreme reduction in both IOPS- capable and regular storage CAPEX. Modular composition of separately managed desktop slices

7. The VDI issue – deployment type tradeoffs LogonLogoff and logon againRestart TCO & ROI User Experience Stateful: dedicated Full session persistence like physical PC Stateless: pooled-dedicated Session persistence until reboot Stateless: pooled-random No session persistence at all What users want What IT wants Bad user personalization – But low CAPEX and easy management Natural user personalization – but very high CAPEX and TCO Reset to base Persistent Reset to base

8. Ceedo Desktop – the best of both worlds LogonLogoff and logon againRestart TCO & ROI User Experience Stateful: dedicated Full session persistence like physical PC Stateless: pooled-dedicated Session persistence until reboot Stateless: pooled-random No session persistence at all What users want What IT wants Ceedo Desktop – The best of both worlds: Full user personalization based on a single- image in random pooled mode Bad user personalization – But low CAPEX and easy management Natural user personalization – but very high CAPEX and TCO

9. Eliminating Virtual Desktop Infrastructure adoption barriers

10. VDI architecture by VMware, Citrix, Microsoft, etc. Network File Share Ceedo Desktop Version 1 - architecture overview User1 CDML \%username% User2 CDML \%username% User3 CDML \%username% User4 CDML \%username% CDMLs stored in network file share in encrypted containers Random-pooled desktops boot Virtualization activated on user logon according to username Volume letter – redundant 95% of applications supported for post log-on attach Virtual C:\

11. Ceedo Desktop Benefits (version 1) Run everything in random pooled mode All but eliminate yearly expanding storage needs Single-image stateless deployment with modular desktop composition Allows for safer and easier to manage 100% random pooled VDI No extra VHDs, base images and differencing disks sprawl Accessible file-level format in encrypted containers Eliminates the need for user profile management tools

12. Eliminating Virtual Desktop Infrastructure adoption barriers

13. Modular desktop composition at file-level How does Ceedo Desktop work? Read/Write + Read Only CDMLs Ceedo Desktop diverts all R/W calls to locations separated from the OS File System and Registry I/O are converged at runtime creating a virtual composite of C:\ No limitations of Application and User virtualization

14. VDI architecture by VMware, Citrix, Microsoft, etc. Ceedo Desktop Version 2 - architecture overview Golden OS Image Organizational CDML Departments CDMLs User-roles CDMLs User Personal CDML Desktops in random-pool, boot with Org. CDML and optionally Department CDMLs. Desktops running waiting for user logon. User logon According to Active Directory or Connection Broker settings, user role and personal CDML attach. Ceedo Desktop converges the stack Only write-cache runs on SSDs/RAM Disk, read continues from storage (even a regular user folder…) Log-off restarts the machine waiting for next user… Read Only layers shared between users (can run from normal storage) Read/Write (IOPS capable) Virtual C:\

15. Ceedo Desktop Benefits (version 1) Up to 80% reduction in backend storage Up to 60% reduction in runtime high-IOPS capable storage Eliminate yearly expanding storage needs Single-point of application updates Random pooled VDI with no image sprawl Mixed shared VHDs and encrypted containers

16. Ceedo Desktop - design guidelines Top Priority End-User experience Minimize (optimize) IOPS-capable storage needs Eliminate image sprawl and streamline Desktop and User Environment Management Utilize existing storage as much as possible Ease Ceedo Desktop adoption Keep the old concepts and tools Minimum management Support command-line and scripts (PowerShell) No SMB nanny-features IT likes it the old fashion way User experience and traditional layering concepts still rule 32% use current non-dedicated storage in their VDI 82% use traditional tools to deploy applications SMB market is not expected to adopt VDI in the short-term