1. Intro to Digital Media & Multimedia
Definition of Multimedia
Design Process
Multimedia Production
Graphic Design Fundamentals

2. Defining Multimedia
What is it?

3. Defining Multimedia What is it?
The presentation of a computer application, usually interactive, that incorporates media elements such as text graphics, video, animation and sound on a computer
TV’s sensory power melding Computer interactive data
Delivered by computer or electronic/digitally manipulated means

4. The Design Process Defining the Problem
Research (Audience, Constraints, Goals)
Build your Visual Vocabulary- search for samples
Build on the work of others- combine in a new original way
Thumbnails
Roughs
Comprehensives
Presentation
Ready for Press

5. Key to Multimedia Production
Key= Creativity + Organization
True Multimedia requires different products in your development toolbox

6. Fundamentals of Design
Design elements
Line, Shape, Value, Color, Texture, Space
Design principles
Balance, Proximity, Alignment, Unity, Emphasis, Rhythm

7. Basic Design Concepts Perception Dynamic Balance Gestalt Text Type
Layout
Color