1. Why do celebrities have a significant influence on consumer choices?
Topic: Professional athletes in commercials.
Topic sentence: Professional athletes are often used to target consumers for fast-food restaurants. Detail: For example, in the McDonald’s commercial, we see two well-known athletes, Dwight Howard and LeBron James playing each other for the McDonald’s meal. They “pull out all their special weapons” and skills because they both want the food. Later in the commercial, Larry Bird takes the meal from both of them after they have competed extremely hard. Commentary: This commercial shows how everyone loves McDonald’s, even sports stars.