1. Nourishing Brand Relationships Present Nabil J. TABET & &

2. The 3 rd edition of La

3. Overview 2014 Themes Photography and Fashion 2014 Themes Photography and Fashion 2014 Packages 2014 Packages Introduction (General + 2014) Introduction (General + 2014) 2014 Dates and Locations 2014 Dates and Locations 2014 Set up and program 2014 Set up and program Contact 2013 and 2014 Lebanese Peace Lady 2013 and 2014 Lebanese Peace Lady 2013 Media partners and coverage Launching La Journée pour la paix du Liban Launching La Journée pour la paix du Liban 2013 Sponsors and Organization 2013 Sports and Culture PICTURES 2014 Media Coverage 2014 Media Coverage

4. Back to Outline 30 years ago, the UN officially declared in the resolution RS/55/282, the international Peace Day to be celebrated by all countries of the world on September 21 of each year. UN: International Peace Day Until 2011 this day was celebrated all over the world except for Lebanon. This is why Bee Events and PR decided to launch it in LEBANON Introduction

5. Back to Outline By taking part to such an event YOUR partnership shows YOUR support - For a noble international cause - For the reputation of a Lebanon that wishes to promote this cause and prove its passivity and democracy - For a highly promoted cultural event UN: International Day of Peace Introduction

6. Back to Outline Lebanon = link between Levant and Occident Lebanon=Maintain this culture and promote the Lebanese legacy with artists and sportsmen Middle Eastern regional Medias followed by international UN representatives One of our main target is to show to the world that For that, we will invite Local MEDIAS and VIPs GUESTS UN: International Peace Day Introduction

7. 250.000 $ of media coverage without spending any investment The Lauching of la JOUNREE POUR LA PAIX DU LIBAN was Gala Dinner at « Casino du Liban » 60 min replay on MTV: http://www.mtv.com.lb/Entertain ment_Specials/World_Day_of_Pea ce?type=1&filter=0 550 VIP guests - Mme Mouna Haraoui honored us by accepting to be the MARRAINE of la JOURNEE POUR LA PAIX DU LIBAN. -Mme Leila el Solh was nominated as the Peace Lebanese Lady of the year 2012 -Mme Adriana Karembeu was our honor guest as french ambassador of the red cross Many shows for a grand event For more fotos and info: www.bee-eventsandpr.comwww.bee-eventsandpr.com Back to Outline

8. Launching of La JOURNEE POUR LA PAIX DU LIBAN Mme Mouna HARAOUI Marraine de la JOURNEE POUR LA PAIX DU LIBAN welcoming Adriana KAREMBEU our Guest of honor as French Red cross ambassador

9. Back to Outline Mme Leila el SOLH nominated as the peace woman of Lebanon for the year 2013 by Mme Mouna Haraoui, Mr. Kreidy the Chairman of the casino du Liban and Mr. Tabet creator of the peace day in Lebanon Unveiling the Lebanese peace day flag Launching of La JOURNEE POUR LA PAIX DU LIBAN

10. Back to Outline Launching of La JOURNEE POUR LA PAIX DU LIBAN

11. Back to Outline 2013 had 2 themes cultural and sport Our PARTNERS

12. Back to Outline SET UP and ORGANIZATION More than 120 persons worked on it to make it successful. 45 Painters, sculptors and interior designers, where performing live from the 19th until the 22nd of September in the restaurants alley of Zaitunay Bay 44 Pilotes where competing for 4 Karting races The BRADLéY ladies race, The previous rallye Champions and 2 Medias races one for medias ladies and one for medias men 40 persons where working as technicians, on logistic, and organization 2013 had 2 themes cultural and sport

13. Back to Outline 2013 had 2 themes cultural and sport An extremely important Media coverage more than 300.000 USD More than 90 MINUTES of TV coverage, MTV, Future et Al Jadeed splitted as below 30 minutes on prime time during the news with Mesdames Leila el Solh and Mme Haraoui 42 minutes of interviews 22 minutes of retransmission Below some links and details 2013 Le 5 Aout sur MTV émission bloc note (12) = http://mtv.com.lb/Bloc_Note/Nabil_Tabet_-_Elga_Trad_05_Aug_2013 http://mtv.com.lb/Bloc_Note/Nabil_Tabet_-_Elga_Trad_05_Aug_2013 FACEBOOK all photos of different activities and animations Facebook link = https://www.facebook.com/JourneePourLaPaixDuLiban?ref=hl https://www.facebook.com/JourneePourLaPaixDuLiban?ref=hl Le 6 Sept. on Future ALAM el SABAH STARTING AT THE 3 rd MINUTE for (10) = https://www.youtube.com/watch?feature=player_embedded&v=i5KYdS X9cYg#t=92 https://www.youtube.com/watch?feature=player_embedded&v=i5KYdS X9cYg#t=92 Le 14 of Sept. on MTV 4eme essai de karting (10)

14. Back to Outline 2013 had 2 themes cultural and sport Le 21 Sept. sur Future a Akhbar el SABAH (10) = Le 23 Sept. Press conference on MTV emission At MTV STARTING AT THE 14 th MINUTE for (8)= http://mtv.com.lb/At_MTV/09_23_2013http://mtv.com.lb/At_MTV/09_23_2013 Le 26 Sept. on MTV during the news of 19.50 press conference (5) Le 26 Sept. on al Jadeed during the news of 20h. press conference (5) Le 28 Sept. on MTV emission At MTV report at 17.30 STARTING AT THE 12 th MINUTE for (20) = http://mtv.com.lb/At_MTV/09_28_2013 http://mtv.com.lb/At_MTV/09_28_2013 Le 8 Oct. On Future émission agenda a 22.30 (15) On top of these links you can ask for our CD with all press releases and pictures related to this event RADIO, Nostalgie, Energie, Sawt Loubnan, Radio One and other interviews live. PRESS : Masculin, Femme, Noun, Prestige, Magazine, Facelook, Focus, Facelook, Spécial, Todays outlook, Lorient le jour, Al Balad, Aldiyar, Al Nahar, and many others. Most of the press covered the event All partners where mentioned in practically all interviews, press conference award ceremony and press releases.

15. Back to Outline 2013 had 2 themes cultural and sport IMPORTANT MOMENTS of THIS EVENT At the press conference, Ms. Leila el Solh previous peace Lebanese lady of the year 2012 and myself nominate Mr. Maxime Chaya as the Lebanese peace man of the year 2013. During the award ceremony of all artists Ms. Mona HARAOUI visited all artists stands and took picture with almost each one of them, then she distribute all awards, gifts and certificate to the 45 artists. I would like to thank all partners for their support for this Noble and prestigious Lebanese and international event. Hoping to have them with us for this new edition

16. Back to Outline 2013 had 2 themes Sport and Culture Pictures of the Sports Events The trophée Ladies ready for the race Tour de chauffe with flags The Mini Pace car

17. Back to Outline 2013 had 2 themes cultural and sport Pictures of the Sports Events Winners -Nayla Chkaibane winner of the BRADLéY ladies race --Naji Heneine winners of the previous rallye champions race -Dina Nasr Winner of the Medias ladies race -Karim Fakhry winner of the Medias men race

18. Back to Outline 2013 had 2 themes cultural and sport Pictures of the Cultural Events

19. Back to Outline 2013 had 2 themes cultural and sport Pictures of the Cultural Events

20. Mr. Maxime CHAYA was nominated by Mme leila el Solh and Mr. Nabil J. TABET as the Lebanese peace man of the year for 2014 Mr. CHAYA conquered the « 3 poles », the North pole, the South pole and Mount Everest where he proudly planted the Lebanese flag. And recently crossed the Indian ocean. Mr. CHAYA is one of our most valuable sporst celebrity with worldwide fame. He has promoted many humanitarian causes. Lebanese Figure for 2013 Back to Outline

21. Lebanese Peace lady for 2014 Mrs.May el KHALI L Full of life, looking and acting for a peacefull Lebanon Back to Outline

22. Lebanese Peace Lady for 2014 Back to Outline May El Khalil is the award-winning Founder, General Manager, and President of the Beirut Marathon Association. Mrs. El Khalil founded the marathon to help mend divisions in Lebanon; she wanted to shift the focus from that which divides the Lebanese people, and bring them together to celebrate that which they have in common. Mrs. El Khalil has received the AIPS Power of Sport Award in Lausanne, and the Laureus World Sports Academy Lifetime achievement award. She has been decorated by Lebanese President Michel Suleiman with the National Order of the Cedar, and has been granted appreciation awards from the Lebanese Ministry of Tourism, The Brazil-Lebanon Chamber of Commerce, and the Lebanese Ministry of Youth and Sport. In 2013 she was presented with an honorary Ph.D. from LAU (the Lebanese American University), and she also spoke at the TED global conference in Edinburgh Scotland with a talk entitled Peace Making is not a Sprint; it is more of a Marathon.

23. Lebanese Peace Lady for 2014 Back to Outline Mrs. May el KHALI L Reveiving the LAUREUS award from Morgan Freeman Mrs. May el KHALI L Proud to be Lebanese

24. 2014 2 new THEMES Photography and Fashion both are Non POLITICAL and Non RELIGIOUS Contest of Photographers, and young talent fashion designers (Details will be given by mid 2014) Back to Outline

25. Lebanon = A huge patrimony of sites where marvellous pictures can be taken Lebanon = Its will is to promote these sites and the lebanese fashion designers throughout the world Back to Outline Photography Participants Many photographers will be invited, and few professionals Valuable prizes to winners Recrutments will Start early 2014 THEMES

26. Lebanon = Is begining to have great designers well known internationally Lebanon = Its willl is to promote the patrimony sites and the lebanese fashion designer allover the world Back to Outline Fashion Participants 5 young designers will be invited to this event. Valuable prizes Recruitment will Start early 2014 THÈME

27. Back to Outline When? The Week End of the 19th, 20th, of September 2014 Where? Several eventual sites are selected for final negotiations and approval -Casino du Liban (for the award ceremony) -MIM Museum (For the press conference and the award ceremony if not done at the casino du Liban) -Zaitunay Bay ( for a fashion show)

28. SET UP SET UP Final set up will be realized according to the selected site(s) Final set up will be realized according to the selected site(s) Special amazing, Special amazing, Scenarios and scenography's Scenarios and scenography's are ready to be applied are ready to be applied We will inform you in due time We will inform you in due time Back to Outline

29. Suggested sites Suggested sites - Casino du Liban (see pictures previous slides) - Casino du Liban (see pictures previous slides) - Zaitunay Bay ( see pictures previous slides) - Zaitunay Bay ( see pictures previous slides) - MIM Museum Our new site (see pictures next slides) - MIM Museum Our new site (see pictures next slides) It is Salim Edde Museum. It is his own collection that he Started in 1997, and it is considered as one of the most important collection in the world. It is Salim Edde Museum. It is his own collection that he Started in 1997, and it is considered as one of the most important collection in the world. More than 1500 minerals stones are exposed in a modern and technical way. More than 1500 minerals stones are exposed in a modern and technical way. Back to Outline

30. Espace où se dérouleront la conférence de presse, les défilés et les remises de prix FLOOR PLAN du Musée MIM

31. Back to Outline Salle des Minéraux par pays Salle du trésor Salle des 9 classes Salle des minéraux par classe

32. Back to Outline Quelques Minéraux

33. Back to Outline FERRARI at USJ /MIM Museum

34. Back to Outline FERRARI at USJ / MIM Museum

35. Back to Outline FERRARI At Zaitunay Bay

36. Back to Outline FERRARI At Zaitunay Bay

37. PROGRAM The detailed final programs will be set according to the selected sites. Next slides you will have the basic programs The detailed final programs will be set according to the selected sites. Next slides you will have the basic programs Rules and program for both themes will be ready by end April 2014 Rules and program for both themes will be ready by end April 2014 Back to Outline

38. Photography program Photographers will be allowed to take pictures during the fashion shows. If we have a karting competition they will be allowed to take pictures also during the races We will have the awards ceremony for the photogaphers, the fashion designers and the pilots (if we will have the Karting race) During the fashion shows Satruday 20 - We will launch the contest by the end of may 2014. - The theme will be a fashion picture in a Lebanese patrimony site eventually with a link towards peace Program Page 3 Photographers will have to present their artwork End Augsust A detailed program for the whole event will be given by mid August

39. Back to Outline Fashion program We will have during the evening or both evenings, a fashion show for each designer and an award ceremony for all Photographers and pilots if we will have a karting race During the fashion shows evening 19 and or 20th of September - We will select the 5 designers by end of may 2014. - The theme will be, creating a collection of 7 suits. 1 must be related to the Lebanese fashion patrimony, 1 related to a dance as we have a special scenario and 5 from their own collection Program Page 3 Designers will have to make a rehersal according to our special scenography 2 Weeks before the 21 st of sept. A detailed program for the whole event will be given by end August On the 19th we will have a special fashion show at Zaitunay Bay

40. Back to Outline Media Coverage -Our coverage last year was, as you have seen on previous slides, more than 300,000 USD -For 2014 we will have a pre, during, and post event TV coverage. -It will start from July, by following photographers while they will be shooting fashion pictures in Lebanese patrimony sites. -Also designers will be shooted while they will be working in their studios -The press conference will take place begining september at the MIM Museum and all the press will have a guided tour of the museum presented by Mr. Salim EDDE owner of the museum. -Fashion shows in Zaitunay Bay and during the award ceremony will be covered by all medias. -See out medias partners in previous slides and pictures. -Visit our website www.bee-eventsandpr.com and go to press page and click on « all press releases »www.bee-eventsandpr.com

41. SPONSORS PACKAGES On top of the next packages, we offer customized ones, according to your request On top of the next packages, we offer customized ones, according to your request Back to Outline

42. PLATINUM USD 30,000 COMPANY NAME associated to events name. PRESS CONFERENCE: logo centered on back drop BROCHURE – Insides, front or back cover + one page editorial + logo on logos page 1,000 Flyers: Logo on flyers (more then 1.000 copies) and on special invitation cards of the award ceremony SPECIAL PACKAGES : flyers, product promotion, stands, shows can be arranged etc…expenses to be paid by sponsor. EXCLUSIVITY in your category GOLD USD 20,000 PRESS CONFERENCE: logo on back drop around Platinums BROCHURE –if any: one page ad + one page editorial + logo on logos page 2,500 Flyers: Logo on flyers (more then 20.000 copies) and on special invitation cards of the award ceremony SPECIAL PACKAGES : flyers, product promotion, stands, shows, can be arranged etc…expenses to be paid by sponsor. Possible EXCLUSIVITY in your category to be negociated Back to Outline

43. SILVER USD 10,000 PRESS CONFERENCE: Logo on back drop BROCHURE : ½ page ad+ ½ page éditorial + logo on logos page 2,000 Flyers LOGO on back of Flyers (more then 20.000 copies) SPECIAL PACKAGES : flyers, product promotion, stands, shows, can be arranged etc…expenses to be paid by sponsor. BRONZE USD 5,000 PRESS CONFERENCE: Logo on back drop BROCHURE- : ½ page ad logo on logos page 1500 Flyers LOGO on back of flyers card (more then 20.000 copies) SPECIAL PACKAGES : flyers, product promotion, stands, shows, can be arranged etc…expenses to be paid by sponsor.

44. Back to Outline This event and concept are Bee Events & PR (Division of CMIT) properties and cannot be used totally or partially without an official written approval issued Bee Events & PR DECISION TO BE TAKEN PRIOR TO END OF APRIL 2014

45. Back to Outline Bee Events and PR HEAD OFFICE Achrafieh Street Sausalito Bldg Achrafieh Beirut – LEBANON Tel & Fax : +961 1 333 669 Mobile : +061 3 623 347 e-mail : njtmcit@inco.com.lbnjtmcit@inco.com.lb www.bee-eventsandpr.com

46. Back to Outline Thank you for your time and attention