1. Field Trip Report
Jalgaon
Group #1
01/12/2018
Group #1: Jalgaon

2. Introduction
A quiet green revolution based on low-cost and efficient drip irrigation is taking place.
The impact is visible in terms of increased and stable income, food security and significantly reduced seasonal migration.
01/12/2018
Group #1: Jalgaon

3. Salient features of the area
Crop pattern
Water sources & irrigation technologies
Climate conditions
Rural poverty
01/12/2018
Group #1: Jalgaon

4. Trip activities Visit to farmers -User -Non user Dealer Manufacturer
Market players
01/12/2018
Group #1: Jalgaon

5. Value chain for small holders
Manufacturer
Dealer
Farmer
Market
Gustavo
Ajay
Vilas & Xaopeng
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Group #1: Jalgaon

6. Farmers
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Group #1: Jalgaon

7. Crop selection (before eazy drip)
Mono crop agriculture cotton cereals
Agriculture intensification cotton cereals winter vegetables
Without irrigation
With flood irrigation
(costs of drip irrigation are high)
01/12/2018
Group #1: Jalgaon

8. Crop selection (eazy drip)
Further intensification cotton cereals winter and summer vegetables
Cost of drip system within affordability of small holders
01/12/2018
Group #1: Jalgaon

9. Ground water distribution
Only large farmers
Small holders take risk
Before eazy drip
With eazy drip
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Group #1: Jalgaon

10. Investment
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Group #1: Jalgaon

11. Case study: Mr Nayaneswar Gaikwad
Before Eazy Drip
Land holding: 3 Acre
Family size: 5 members
Rainfed agriculture (cotton and pigion pea)
Used to migrate 4 months every year
Dug well
Only winter vegetables
Cannot afford ISI drip system
01/12/2018
Group #1: Jalgaon

12. Case study: Mr Nayaneswar Gaikwad
With Eazy Drip
Grow vegetables throughout the year
Within the first year a net income of Rs 12000
No need to migrate
01/12/2018
Group #1: Jalgaon

13. Case study: Mr Nayaneswar Gaikwad
Future concerns
Water availability
High value crops
Watershed management
Market linkages
01/12/2018
Group #1: Jalgaon

14. Input supply chain
01/12/2018
Group #1: Jalgaon

15. Input supply chain Manufacturer
Local availability of manufacturing unit
Type of production process
Size of operation -Advantages of small prod. Unit -Complete irrigation line with other small manufacturer
01/12/2018
Group #1: Jalgaon

16. Input supply chain Standards ISI Non ISI (ISI substandard) Eazy drip
Government subsidies for ISI systems
Standards not appropiate for small scale irrigation
Price distortion
01/12/2018
Group #1: Jalgaon

17. Input supply chain Quality assurance Importance of quality
Means of assuring quality -Govt -Small holders -IDE
MOU (Memorandum of understanding) with IDE
01/12/2018
Group #1: Jalgaon

18. Input supply chain IDE’s role in quality assurance
Creates new standard
Certification
Testing & inspection services
Branding
Discorages substandard production
Enforces standard
R&D of set of standards based on different applications
01/12/2018
Group #1: Jalgaon

19. Input supply chain Dealers
IDE selects dealer during market creation phase
Link dealer to a manufacturer
IDE trains dealer
Promotion Live demonstration Short campainging Farmer meetings
Warranty from manufacturer (MOU)
Instruction manual (in local language)
Installers are usually attached to the dealer
01/12/2018
Group #1: Jalgaon

20. Output supply chain
01/12/2018
Group #1: Jalgaon

21. Output supply chain
Marketing for horticulture and vegetable produced in
Jamner area of district Jalgaon
1. Role of commission agent:
To deliver latest price information
Assure regular payments
Reduce risk of farmers
Commission not taken - horticulture produce
To maintain a good record system
01/12/2018
Group #1: Jalgaon

22. Output supply chain
Marketing for horticulture and vegetable produced in
Jamner area of district Jalgaon
2. Marketing systems
For vegetables -Direct marketing -Through commission agent
Horticulture -Through commission agent
01/12/2018
Group #1: Jalgaon

23. Output supply chain
Marketing for horticulture and vegetable produced in
Jamner area of district Jalgaon
3. Payment system
Vegetables Spot payments
Horticultre Within 3 days
01/12/2018
Group #1: Jalgaon

24. Output supply chain 4. Rate finalisation system Farmer Farmer Delhi
Raver
Jamner
Farmer
Central market
Regional Market
Comm. agent
Farmer
01/12/2018
Group #1: Jalgaon

25. Output supply chain 5. Materials supply system Trader Farmer
Comm. agent
Transport
Trader
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Group #1: Jalgaon

26. Output supply chain 6. Constraints in present system
No focus is given to organic farming
Insuficient number of comm. agents
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Group #1: Jalgaon

27. Challenge in the output markets
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Group #1: Jalgaon

28. Challenge in the output markets
Basic Question: Can present marketing system handle the increased agricultural productivity of smallholders with EasyDrip?
01/12/2018
Group #1: Jalgaon

29. Challenge in the output markets
The present market system is consistent with the marketing capacity of smallholders which will not be automatically changed by drip irrigation.
Since drip irrigation will bring more products to market, there is real danger that the market power of smallholders would be further reduced.
01/12/2018
Group #1: Jalgaon

30. Challenge in the output markets
How to help smallholders to realize the potential benefit from drip irrigation? Can we count on government or private business?
The new market opportunities and what need to be done for smallholders to catch these opportunities?
01/12/2018
Group #1: Jalgaon

31. Challenge in the output markets
Super market
Organic food
High value processed goods
01/12/2018
Group #1: Jalgaon

32. Challenge in the output markets
The characteristics of the new market opportunities: increased vertical integration due to higher standards and greater need for control of production and delivery process.
These require significant investment not only in infrastructure, but also in capacity to enforce new standards and new processes.
There are great externalities in these investments, so there will be a gap between demand and supply. Both government and private business will not provide sufficient investment.
01/12/2018
Group #1: Jalgaon

33. The Role of NGO: Bridging the Gap
What is happening in the field, nursery Agriwatch small processing
What else? IDE sub-sector approach, others
01/12/2018
Group #1: Jalgaon

34. Thank you
01/12/2018
Group #1: Jalgaon