1. Strategic Communications
Rebecca Nickoli, Ed.D., Facilitator
NCWE Board Member

2. Why is Communication Important?

3. Internal Communications
Academic Affairs
Negotiating for space and equipment
Using credit FT Faculty
Offering distance learning courses
Collaborating on certifications
Cross-walking & PLA
What else?

4. Internal Communications
Student Affairs
Placement tests
Career navigation or advising
Registration and payment for classes (in some cases)
Assistance with needs of veteran students
Financial aid (in some cases)
Others?

5. Internal Communications
Other College Offices
Grants Office
Finance
Marketing
Foundation
Institutional Research
What else?

6. External Communications
Other Workforce-Related Entities
Local Workforce Boards
Chambers of Commerce
Economic Development Councils
Other training providers, e.g., Coding Academies
What else?

7. External Communications
Community-Based Organizations (CBOs)
Goodwill
Immigrant Serving Organizations
Veterans’ Groups
Literacy Groups
Vocational Rehabilitation
Faith-Based Groups
What else?

8. Government Agencies State, Local, and Federal Department of Labor
Department of Commerce
Department of Energy
Department of Education
Department of Corrections
Others?

9. Business and Industry Reasons to Communicate
College mission for community service and engagement
To provide services and training
To solicit donations
To show mutual benefits of partnership
To reinforce your role as a partner, not a vendor

10. Modes of Communications
Calls, s, etc.
Social Media – Facebook, Twitter, and others
CRMs – Keep Updated
Publications, Schedules, and Ads

11. Why is Communication Important?