1. Cloud OS App Launch Services MINI-Case Study
Cognosys Gains Reach into ‘Untapped Markets’
About Cognosys
Cognosys Technologies is a global ISV based in Pune, India, leading in technical consulting and cloud services, leveraging technology to provide software solutions, with emphasis on media services, banking and finance, healthcare, and ERP/CRM. Discover all that Cognosys offers at
“Microsoft Cloud OS App Launch Services led us to venture into untapped markets with a multipronged approach from SEO to social reach generating tangible leads.” – Capt Ranjan, Principal Consultant, Cognosys
PROGRAM: To tell the story of how Windows Azure helped its CogCache app offer enhanced performance, scalability, and compatibility to its customers, Cognosys participated in a case study with Microsoft.
BENEFIT: The case study gave Cognosys collateral to use in customer conversations and was viewed by 140+ visitors to microsoft.com.
PROGRAM: When Cognosys was honored with the Red Herring 2012 Top 100 award, Microsoft promoted the accolade in its App of the Day tweet program on Twitter.
BENEFIT: The tweet reached a huge audience of more than 115,000 Twitter users, and drove 450+ immediate unique visitors to Cognosys’ website.
PROGRAM: Search Engine Optimization and Search Engine Marketing were important to Cognosys, so it participated through Cloud OS App Launch Services in a SiteWit SEO/SEM campaign.
BENEFIT: The company saw web site traffic grow and placement on search engines improve after taking part in the campaign.
Cloud OS App Launch
Microsoft’s Cloud OS App Launch Services give Independent Software Vendors exclusive resources to help boost app exposure, improve app performance, and build better cloud businesses. See how you can benefit at