1. Sawaya Segalas & Co., LLC Preliminary Introductory Materials
February 2011
February 2011
Sawaya Segalas & Co., LLC Preliminary Introductory Materials
IRI Analysis – Food Channel Only
January 2014

2. Bottled Water Category Retail Dollar Sales – Food Channel Only
Strictly Confidential
Bottled Water Category Retail Dollar Sales – Food Channel Only
Still Bottled Water Category
Retail Dollar Sales (% Growth)
Sparkling Bottled Water Category
Retail Dollar Sales (% Growth)
Premium Bottled Water Segment
Retail Dollar Sales (% Growth)
2.5%
3.2%
1.0%
(1.0%)
24.8%
25.7%
28.8%
30.2%
15.1%
13.9%
11.8%
12.2%
Dollar values in thousands
Source: IRI Food Channel latest 52 weeks ending January 26,2014
Saratoga, San Benedetto, San Pellegrino, Voss

3. Bottled Water Category Retail Volume Sales – Food Channel Only
Strictly Confidential
Bottled Water Category Retail Volume Sales – Food Channel Only
Still Bottled Water Category
Retail Volume Sales (% Growth)
Sparkling Bottled Water Category
Retail Volume Sales (% Growth)
Premium Bottled Water Segment
Retail Volume Sales (% Growth)
0.7%
13.6%
11.7%
8.5%
5.6%
20.9%
21.0%
22.8%
22.5%
15.5%
14.1%
10.8%
11.6%
Values in millions of units
Source: IRI Food Channel latest 52 weeks ending January 26,2014
Saratoga, San Benedetto, San Pellegrino, Voss

4. Strictly Confidential
Retail Dollar Sales of Selected Premium Bottled Water Brands Food Channel Only
Premium Bottled Water Brands Retail Dollar Sales (% Growth vs. YAG Period)
(16.2%)
(7.6%)
27.7%
5.6%
9.7%
23.9%
17.1%
(33.1%)
(5.4%)
26.6%
4.6%
12.2%
18.7%
15.4%
(22.7%)
(3.1%)
30.2%
(0.2%)
8.3%
19.2%
13.9%
(22.1%)
2.9%
22.4%
(0.4%)
5.9%
19.2%
17.5%
$ values in millions
Source: IRI Food Channel latest 52 weeks ending January 26,2014

5. Voss ACV by Region – Food Channel Only
Strictly Confidential
Voss ACV by Region – Food Channel Only
L-4 January 26, 2013
(Latest 4 Weeks Year Ago)
L-4 December 29, 2013
(Latest 4 Weeks Month Ago)
L-4 January 26, 2013
(Latest 4 Weeks)
Total Voss: 37.8%
Total Voss: 45.1%
Total Voss: 46.0%
Source: IRI Food Channel latest 4 weeks ending January 26,2014

6. Voss Dollar Sales per Point of Distribution – Food Channel Only
Strictly Confidential
Voss Dollar Sales per Point of Distribution – Food Channel Only
Dollar Sales per Point of Distribution (L-12 as of January 26,2014)
= Plastic/PET SKU
= Glass SKU
Still Water SKUs
Sparkling Water SKUs
Avg. Sales per Point of Distribution: $13.8
Avg. Sales per Point of Distribution: $14.9
Dollar values in thousands
Source: IRI Food Channel latest 12 weeks ending January 26,2014

7. Voss Retail Dollar Sales by SKU – Food Channel Only
Strictly Confidential
Voss Retail Dollar Sales by SKU – Food Channel Only
Dollar Sales of Voss by SKU (% Growth vs. YAG Period)
Dollar values in thousands
Source: IRI Food Channel latest 52 weeks ending January 26,2014

8. Voss Retail Volume Sales by SKU – Food Channel Only
Strictly Confidential
Voss Retail Volume Sales by SKU – Food Channel Only
Volume Sales of Voss by SKU (% Growth vs. YAG Period)
Values in thousands of units
Source: IRI Food Channel latest 52 weeks ending January 26,2014