1. LifeMap Brand Promises
Revised 11/20/2018

2. Our Mission
LifeMap is dedicated to serving customers through all of life’s transitions.

3. Our Mission
LifeMap gives people confidence to live life to its fullest.

4. simplicity education innovation Our Mission
We deliver financial protection and peace of mind with simplicity, education and innovation.
innovation

5. Brand Promises: Please click the buttons to learn what we promise to you and our members.F C E D
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6. We provide guidance in choosing the right products at the right time.
Brand Promises:
We provide guidance in choosing the right products at the right time. A B F C E D
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7. It’s easy to do business with us.
Brand Promises: A B
It’s easy to do business with us. F C E D
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8. We simplify insurance by using easy-to-understand language
Brand Promises: A B
We simplify insurance by using easy-to-understand language F C E D
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9. Our products provide financial peace of mind and access to care.
Brand Promises: A B F C
Our products provide financial peace of mind and access to care. E D
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10. We are honest in all we do
Brand Promises: A B F C E D
We are honest in all we do
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11. Brand Promises: A B F C E D
We do the right thing for our employees, our customers and our community. F C E D
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12. Brand Promises: A B F C E D
We provide guidance in choosing the right products at the right time.
It’s easy to do business with us. A B
We do the right thing for our employees, our customers and our community.
We simplify insurance by using easy-to-understand language. F C
Our products provide financial peace of mind and access to care. E D
We are honest in all we do.

13. What is so different about LifeMap?
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14. What’s so different about LifeMap?C
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15. What’s so different about LifeMap?C
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16. What’s so different about LifeMap?
The quality and depth of our products and our service solutions. A B D C
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17. What’s so different about LifeMap?
Our relationships with our customers, partners, and communities. A B D C
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18. What’s so different about LifeMap?C
Our excellent customer service.
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19. What’s so different about LifeMap?
Scalability: We offer coverage solutions for large groups, individuals, and everything in between! D C
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20. What’s so different about LifeMap?
Our relationships with our customers, partners, and communities.
The quality and depth of our products and our service solutions. A B
Scalability: We offer coverage solutions for large groups, individuals, and everything in between! D C
Our excellent customer service.

21. We Offer… Group (Employer paid, Contributory, Voluntary) Individual
Life
Disability (STD, LTD)
Dental
Critical Illness and Cancer
Accident
Vision
EAP
Accidental Death and Dismemberment
Individual
Short Term Medical
Critical Illness Plus

22. Thank you so much for joining us in this journey!
Life is a Journey. Protect it.