1. Implementation and Maintenance
E-Business
Implementation and Maintenance
Dr. Lana Sularto

2. Implementation and Maintenance
Learning objectives
Produce a plan to minimize the risks involved with the launch phase of an e-business application
Define a process for the effective maintenance of an e-business system
Produce a simple web page with links to other pages
Create a plan to measure the effectiveness of an e-business application.

3. Implementation and Maintenance
Issues for managers
What actions can we take to minimize the risks of implementation?
How do we achieve transition from previous systems to a new e-business system?
What techniques are available to measure the success of our implementation?

4. Implementation and Maintenance
Introduction

5. Implementation :
The creation of a system based on analysis and design documentation.

6. Implementation Activities :
The creation of the system modules by coding and scripting
Module integration
Testing and changeover to the live system

7. Dynamic e-business application :
Maintenance Phase :
Commences after system is live
Dynamic e-business application :
The application is continuously updated in response to competitive forces.

8. Maintenance Activities :
Measurement of an information system’s effectiveness and
Updating to correct errors or
Introduce new features necessary to improve its value to the organization.

10. System implementation issues
Acquisition techniques
Site implementation tools
Content management and updating
System changeover
Localization
Evaluation and monitoring.

11. Implementation and Maintenance
Alternatives for acquiring e-business systems

12. Acquisition Method
Defines whether the system is purchased outright or developed from scratch.

13. Systems acquisition options
Bespoke development.
Off-the-shelf (packaged).
Hosted Solution .
Tailored off-the shelf development.

14. Implementation and Maintenance
Development of web-based content and services

15. Development of web-based content and services
Static web content
Dynamic web content
HTML (hypertext markup language),
aspects of HTML development :
1. Standards compliance.
2. Cross-browser support
3. Use of stylesheets for different platforms.
4. Accessibility support
5. SEO support.

16. Software and services for web-site development and testing :
Basic text and graphic editors
Specialized HTML editors
Web application frameworks and application servers
Content management systems
Selecting e-commerce servers

17. Implementation and Maintenance
Testing

18. Testing Has 2 main objectives:
To check for non conformance with the business and user requirements
To identify bugs or errors

20. Implementation and Maintenance
Changeover

21. Changeover : The term used to describe moving from
the old to the new information system

23. Implementation and Maintenance
Content management and maintenance

25. Publish(to test environment) Test Publish( to live environment)
Maintenance process for routine content changes :
Write
Review
Correct
Publish(to test environment)
Test
Publish( to live environment)

28. Measuring and Improving Performance of e-business Systems :
Create performance management system
Define the performance metrics framework
Tools and techniques for collecting metrics and summarizing results

32. Tools and techniques for collecting metrics :
Site visitor activity data
Hit
Log file analyser
Page impression
Unique visitors

34. Selecting a web analytics tool
The types of data that need to be integrated within the performance management system:
Operational Data
Tactical Data
Strategic Data
Web Analytics tool should integrate various data sources.

36. Referensi :
Chaffey, D. (2011). E-Business and E-Commerce Management : Strategy, Implementation, and Practice (5th). Pearson Education