1. Yarden Avishai, Justin Heeren, Asaf Kanari, Melody Qiao Team 16
DigID
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Yarden Avishai, Justin Heeren, Asaf Kanari, Melody Qiao Team 16

2. Smart home devices face bottleneck Smart Digital identity
High infrastructure and maintenance cost associated with the current centralized model
There is no single platform that connects all devices
Too many online accounts and passwords
Our information online is not secured
Proposed solution
Smart Digital identity 1
Connection
Operates as a main hub that connects all devices together
Connection of any smart device to another
Only one account (identity) that replace all online accounts
Customized service based on the identity’s preferences and history
Reduce the costs associated with installing and maintaining large centralized data centers 2
Efficiency 3
Communications between devices go first through the digital identity and are executed as Blockchain transactions
The Blockchain technology creates ledgers that are tamper-proof and cannot be manipulated
Security

3. Technology

4. Identity-as-a-Service (IDaaS)
Business Model
Identity-as-a-Service (IDaaS)
Service Portfolio
Target Market
Account Management
Risk Management
Millennials
Tech savvy
Home owners
Channel
Pricing
24% of respondents cited security concerns as the reason why they have not yet purchased a smart home device. (BI report)
Apple announced partnerships with three home builders, whereby Apple would equip the home builders' new homes with the infrastructure for HomeKit, Apple’s smart home platform.
Direct sales
White-label partnership
Home builders, insurance companies
Cable & Telecom providers
Freemium
Free up to 10 devices

5. Partnerships and Future Applications
Developing Collaborations and Partnerships in a Complex Environment
How can we get everyone to sign up when the business objectives of all parties of the business network are not completely aligned?
Examples of Blockchain Internet of Things Use Cases:
Smart Appliances
Connected Vehicles
Supply Chain Sensors