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Chapter 7: Management How Management Functions
To achieve organizational goals, management decides how to utilize human, financial, and material resources. The four major functions of management are planning, organizing, leading, and controlling. Planning Planning is the process of setting short- and long-term goals and deciding how to achieve them. Organizing Organizing is arranging people and tasks to carry out the business’s plans and objectives. The three levels of management are upper management, middle management, and lower-level management. PLANNING Managers are people who get things done by directing others. Short-term goals are often expressed as a sales or income target. Long-term economic goals are to maximize profit. Managers must clearly understand these goal, and they range from department to department, and develop strategies to achieve them. ORGANIZING Each department within company has its own manager who determines tasks and duties, establishes and maintains relationships with other departments. To accomplish these goals managers hire employees and write the necessary job descriptions. The three levels of management are (see Figure 7.1, “Levels of Management”, on page 211): Upper managements: Positions such as CEO (chief executive officer), COO (chief operating officer), CFO (chief financial officer), vice-president of marketing, and vice-president of human resources sets long-term goals. Middle Management: Positions such as plant manager and regional manager interprets plans from upper management and puts them into action Lowe-level management: Positions such as team leader, foreperson, and assistant manager implement plans from above.
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Chapter 7: Management How Management Functions
Leading Through leadership, managers achieve organizational goals by motivating, communicating, and encouraging participation. How can managers motivate employees? Controlling Controlling involves activities, such as employee discipline, performance appraisals, and budgeting. Managers use these methods to increase, maintain, or decrease the resources that are allocated to them. CONTROLLING A budget determines the number of employees in a department, the amount of money the department receives, and the amount of physical supplies it gets. When departments do not reach goals financial and physical resources may be cut. When goals are achieved budgets may be increased. LEADING Managers need to be skilled at motivating individuals and teams, they need to communicate effectively, and be able to hand conflict and stress. Motivating: Skillful managers understand that different rewards, such as money, fixtures, work assignments, verbal praise, trust, etc. motivate different people. Through this understanding managers can increase productivity and achieve organizational goals. Communicating: good leaders communicate directions, urgency, corporate values, plans, and goals efficiently and effectively. When employees do not receive information as it is intended by the sender, tasks have to be redone and time and money are wasted and damage to reputation is done. Encouraging Participation: Business decisions and moral can be improved when stakeholders (employees) are involved in decision making (participative planning).
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Chapter 7: Management Managing Resources
Businesses often have different managers for each resource area. Purchasing Purchasing managers negotiate with suppliers for the supply and delivery of raw materials, equipment, supplies, and goods for resale. Production Activities of a production manager range from processing the raw materials into a final product to packaging and storing the same product. Marketing and Distribution Using sales strategies, marketing and distribution managers ensure that the company’s products are sold. PURCHASING Raw materials are the ingredients that are transformed into another product. Just-in-time (JIT) is a process by which required items are delivered immediately before they are needed, rather than kept on hand, thereby reducing shipping cost and warehouse needs (space and staff). PRODUCTION Production managers ensure that the business makes what it is supposed to make. Production managers arrange and coordinated maintenance, shift scheduling, machinery repair, and technological improvements. MARKETING AND DISTRIBUTION Sales strategies include advertising, promotional activities, and publicity. Distribution managers attempt to improve product distribution through direct sales (sales representatives) or indirect sales (vending machines, catalogues, and Internet sales).
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Chapter 7: Management Managing Resources
Research and Development Research and Development (R&D) departments create new products or services or develop new and improved ways to produce the original product or service. Finance Often an accountant, the comptroller who manages the financial department is responsible for keeping records of the company’s financial transactions and money control. RESEARCH AND DEVELOPMENT Consumers often provide businesses with feedback conveying likes and dislikes about product and services. They will also provide information about new products and services that they want or need. R&D managers provide reports containing valuable information for purchasing, production, and marketing managers that allow them to make better decisions. FINANCE Financial controllers and managers set budgets for departments in conjunction with the department managers.
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Chapter 7: Management Leadership Styles
AUTOCRATIC LEADERSHIP If employees are not allowed to participate in decision making they feel undervalued and may rebel or quit.
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Chapter 7: Management Teams and Teamwork
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Teamwork in Companies Use your textbook (chapter 7, pages 220 to 221) to complete the worksheet provided by your teacher.
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