1. MED2001 Advanced Media Production
Dr Sophia Drakopoulou

2. Digital Image Typography - theory and history
Information design principles
Desktop Publishing rules and conventions
Adobe InDesign basic tools
Target Audience
Visual communication
Visual Design

3. Information Design Assess the hierarchy of information displayed
Communicate event’s theme and activities
Reflect target audience through use of colour and typography
Visual communication
Graphic identity

4. DTP rules and conventions
Columns and rows
Creating a balanced composition
Using Grids
Working with digital images
Image formats

5. Columns and Rows

6. Desktop Publishing Terms
Gutter
Bleed
Margins

7. Typography
History and Theory
Typeface families -
serif sans serif

8. Poster Design History

9. POSTERS

10. Posters

11. Posters and central themes

12. Posters and High Impact
15 Over-Used Movie Poster Clichés

13. Flyer Design

14. Flyers

16. Flyer and text info

17. Tri-fold Brochure Title Headings Moto Text Template Look and feel
Target audience

18. In Design Tools The type tool The frame tool
Fill and stoke colour boxes
Text wrap
Layers and opacity

19. Project briefs AD PR and Media Create a buzz / Viral campaign
Internet Meme
Event
Self promotion platform
Marketing campaign

20. Project briefs Media and Cultural Studies
Biography, Social or autobiographical.
Create alternative city / area guide
Create support online community
Engage and/or create community online.
Software or app - game

21. Project briefs Publishing and Media Magazine online or print.
Integrate print with web (QR codes and click 2 c).
Combine publishing platforms
Viral campaign

22. Statement of Intent
Week 17
Optional : week 11 or week 12

23. Cybersalon Get Involved!
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Networking opportunities
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