1. The Future of Wireless Lee Rudolph
Assistant Vice President, Subscriber Product Engineering, AT&T
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2. AT&T in Oregon AT&T in Oregon…
Invested nearly $325 million in its Oregon networks from 2010 through 2012
Invested nearly $80 million in our Oregon networks in the first half of 2013
Approximately 725 employees in-state and operates 30 company-owned retail locations in Oregon
An Increasingly IP World…
Many customers have made the switch to wireless-only or have home phone services that run on modern IP technology
Every month, another 500,000 people move to wireless or IP-based phone services
More than half of Oregonians (52.7% in 2011) live in wireless-only or wireless-mostly households 1
AT&T is working to focus infrastructure investment on technology consumers clearly want
AT&T’s Project Velocity IP…
A 3-year national investment initiative to expand and enhance AT&T’s IP broadband networks.
Through Project VIP, AT&T plans to expand 4G LTE to cover more than 300 million people by year-end 2014
1 CDC. “Wireless Substitution: State-level Estimates from the National Health Interview Survey, ” National Health Statistics Report, Number 61, October 12, 2012.
4,500 AT&T employees in Washington
AT&T Wireless Services, Inc., founded in 1987 as McCaw Cellular Communications, Inc., was based in Redmond
Washington is a hotbed for innovation. According to the CTIA and Application Developers Alliance, the economic impact of app development in the state of Washington is $2.6 million/year.
National number: in 2011, mobile app revenue totaled almost $19 billion. By 2016, it’s expected to grow to $46 billion. You can’t deny what an important driver this segment is for our economy.
In addition to our presence in the Puget Sound, there is also HTC, Microsoft, T-Mobile, Amazon, Nintendo, Pop Cap (subsidiary of Electronic Arts), WildTangent, Zombie studios, Bungie, Big Fish, mobliss,
Washington State is the most ‘app-intense’ state or has the highest percentage (4.47%) of app jobs compared to total jobs in the state – national average is 1.0.
© 2013 AT&T Intellectual Property. All rights reserved. AT&T, Globe logo and other marks are trademarks of AT&T Intellectual Property.

3. Agenda Smartphone 2020 Consumer electronics disruption
Internet of Things
I have a lot of content here but I hope to only take a few moments to…
Share some of my ideas about what wireless technology can be in 2020, either at work or at home
Highlight the way wireless products have changed our lives, and the way we work, live and play
Provide some insight into “what’s next” as a result of the broadband revolution
Hopefully this will yield some insight into opportunities and the future of Oregon
© 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

4. Technology cycles Still early cycle on Smartphones + Tablets, now wearables coming on strong, faster than typical 10-year cycle ?
Let’s take a quick look back at the evolution of technology starting in the ‘60s
Typically “decade” cycles
Source: Mary Meeker's 2013 Internet Trends
©2013 AT&T Property (Internal Use Only) Not for use or disclosure outside the AT&T companies except under written agreement. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

5. Primary components that put the “smart” in smartphone
Camera
Network
Screen display
Memory / storage
Battery
8125 vs. HTC One
Camera:
8125: 1.3MP
HTC One: UltraPixel Sensor - Engineered with larger pixels, it enables each pixel to capture more than 300% more light than most leading 13 MP cameras and front camera: 2.1 MP
(Nokia 1020 with 41MP camera)
Screen display:
8125: inches 240 x 320 pixels (QVGA) 42 x 57 mm, ~143 PPI
HTC One: inches, Full HD 1080p, 468 PPI
Battery:
8125: Standby time: 200 hours (8.3 days) Talk time: 5 hours (300 minutes) Lithium Ion
HTC One: Standby time: up to 500 hours for 3G; Talk time: up to 18 hours for 3G; capacity : 2300 mAh Embedded rechargeable Li-polymer battery
Application processor
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6. Processor Cingular 8125 HTC One Storage Network Speed 6.8GHz 200 MHz
64GB
64MB
Later we’re going to look ahead to 2020 – 7 years from now -- but first let’s compare today to 7 years ago
So let’s take these rates of improvement and imagine the kind of device we could have in 2020.
It would have 115 Gigahertz of processing power and a display that would contain over ten million pixels, among other attributes of course.
These are specs we’d consider top of the line for a PC today, and its not hard to believe, given the pace of innovation, that this is possible.
8525 – processor 400 MHz, Camera 2 MP, Memory 64 MB RAM
Network Speed
4G LTE 8Mb/s
EDGE 135Kb/s
© 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

7. Processor Cingular 8125 HTC One Storage Network Speed
215GHz
Cingular 8125
HTC One
200MHz
6.8GHz
Storage
64TB
64MB
64GB
So let’s take these rates of improvement and imagine the kind of device we could have in 2020.
It would have 115 Gigahertz of processing power and a display that would contain over ten million pixels, among other attributes of course.
On storage, as an example if you estimate a generous 5MB per song, that would mean 1MB = 1/5 of a song, 1GB = 200 songs and 1TB = 200,000 songs
Network Speed
~500Mb/s
extrapolation only
EDGE 135Kb/s
4G LTE 8Mb/s
© 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

8. Consumer electronics disruption
Smartphone is your personal hub
It’s no surprise, smartphones have changed us. They have become a virtual collection of multiple CE products
Your alarm clock and your watch –My son doesn’t even wear a watch to tell time anymore, for him it’s just a fashion accessory.
Your Camera: for example the Japanese camera industry: the production of compact cameras (traditional digital camera) has nearly halved compared to last year. SLR cameras show a drop of 23% and mirrorless cameras have lost 29%. The Innovator’s dilemma).
Personal Navigation Device
Mp3 Player no longer needed with plethora of music services offered via applications that allow downloading and playback
You may not need a DVD player in your living room much longer – the smartphone can manage the content and beam it to your TV or watch movies anywhere on your smartphone.
Apple TV which allows consumers to get to loads of content and then use an iPhone or iPad to control the whole experience.    
Microsoft has emulated the same experience with X-Box + Windows Phone and/or Windows tablet (Sports or other live programming is the exception) 
Chromecast is a digital media streaming adapter developed by Google. The device, a 2.83-inch (72 mm) dongle, plays audio/video content on a high-definition television by streaming it via Wi-Fi from the Internet or local network. Users select the media to play on their television from the Google Chrome web browser on a personal computer or from a supported app on their mobile device.
We also offer wireless HDMI accessories for the HTC One - media content is on the phone making it DVR like
Netflix on a mobile device: Ever start watching a movie and then pause it because you have to leave home? You don't have to leave your Netflix movies in the middle anymore. Now you can watch the whole thing, anywhere, with the Netflix mobile app. This lets you view movies and TV shows on a smartphone or tablet.
Hulu Plus: you can watch full episodes of your favorite shows and movies on-the-go through a supported mobile device.
Samsung Hub is used to purchase music, movies, games, books, and TV shows. Content is saved to your mobile device, but users can watch it on multiple Samsung products (Tablets, Smart TVs).
WatchOn allows you to control your Smart TV and/or set-top box.  You can also search for TV shows and movies in the app, plus it’ll give personal recommendations.
© 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

9. Smartphone is your personal hub
Making consumer electronics obsolete in new, unexpected ways
It’s no surprise, smartphones have changed us. They have become a virtual collection of multiple CE products
Movie or airline tickets – with many airlines offering apps that let you view and change your flight details or serve as your boarding pass, you have one less piece of paper to keep track of when you travel.
I know from the work we’re doing in the US, even our wallets could soon fade into obscurity as you’ll be able to pay for everything using your smartphone.
Soon your phone could replace your keys – your smartphone can start your car and unlock the doors – why not your home and the office as well?
The thermostat in your home – why not control the temperature in the room with a smartphone? Your thermostat. We can connect that. In a world where your home is controlled by a connected hub, you don’t even need it on the wall.
Great new digital life commercial…show
AT&T is a leader of the mobile Internet revolution.  And our customers have access to a robust 4G network which allows all of this disruption to take place.
Mobile data traffic on AT&T’s national wireless network increased more than 30,000 percent over a six-year span. (From January 2007 through December 2012).
Our network carries a tremendous amount of data, and we do it every day.  Our advanced network carries 49.0 petabytes of traffic on an average business day. (As of 2Q2013).  We’ve integrated our IP networks so that all IP traffic rides on a common IP backbone. -network PR team
© 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

10. Where and what you connect is quickly evolving
Internet of things
Where and what you connect is quickly evolving
Your home
Your car
Your health
In the field
It will not be out of the ordinary when you wake up in the morning to be welcomed by the mirror in your bathroom alerting you of any and all important information that is customer), traffic, cloud, driving safety
The connected car stats:
53% of cars connected by 2016 (Strategy Analytics)
74% of Developers will be developing for auto by 2015 (IDC)
144 million US drivers log an average of 52 minutes per day (US Census Bureau)
Your annual health check-ups will look a bit different as well – doctors able to monitor your vital stats via mobile
Startups developing portable diagnostics like: refraction of the eye, photo of inner ear, electrocardiogram, heart rate/blood pressure, temperature, blood oxygen and blood glucose – just to name a few
d. Thanks to machine-to-machine technology, and to AT&Ts M2M platform, HydroPoint was born. It overrides other irrigation controls and replaces it with HydroPoint's Data System, a number-crunching service that processes 8 million meteorologic data points a day, including weather parameters and evapotranspiration, then calculates irrigation needs down to 100 meters. That, paired with 19 parameters entered for the lot itself, such as slope and soil composition, equals about 95 percent conservation potential. In short, it's a simple idea with a high tech solution. And it's about to get a bit techier.
In 2012, HydroPoint saved 20 billion gallons of water, conserved 77 million kilowatts of power, 103 million pounds of CO2 and $137 million in water related costs for customers.
In April, HydroPoint paired with tech-solutions giant Belkin Business of Playa Vista, Calif., to pair Belkin's Echo Water sensor with HydroPoint's data solutions for a service, called HydroPoint 360 Smart Water Management Solutions, that will allow residential users to manage, monitor and measure water use via web interface. Think of this as a smart-energy controller that talks to the pipes in your yard. It costs $150 for residential users — $3,000 to $4,000 for businesses — and comes out of the box ready, about as easy to install as the latest app on your iPhone. A brief configuration process gets it talking to the underground plumbing and spitting back visuals to a cloud-based control panel, accessible via a smartphone, tablet, computer or panel.
© 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

11. …and so is what you use to connect…
Glasses
Watches
Ears? / Brainwaves
Google Glass is a wearable computer that displays information in a smartphone-like hands-free format, that can communicate with the Internet via voice commands.
Watches – like the new Samsung Gear enable you to be more connected but less distracted. Receive calls, s and texts all from your wrist—so no matter what situation you're in, you'll never be out of touch with what's important.
Clothing: contain sensors which can be used to monitor heart rate, blood pressure and temperature. For patients in hospitals, clothing can can even be remotely programmed to perform an EKG, freeing up staff from having to go to a patient’s room to perform the test. The vital signs and test results are sent over a wireless connection to a staff command center where nurses can keep track of all of their patients at once.
Brainwaves – CES story.
© 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

12. © 2013 AT&T Intellectual Property. All rights reserved
© 2013 AT&T Intellectual Property. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.

13. Thank you.
©2013 AT&T Property (Internal Use Only) Not for use or disclosure outside the AT&T companies except under written agreement. All rights reserved. AT&T and the AT&T logo are trademarks of AT&T Intellectual Property.