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RESORT
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Introduction To understand where the resort industry is today, it is important to consider how resorts have evolved through the ages. A historical perspective leads to a picture of the modern types of resorts.
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RESORT Any place or place with pleasant environment and atmosphere conducive to comfort, healthful relaxation and rest, offering food , sleeping accommodation and recreational facilities to the public for a fee ( definition per DOT Rules on Accreditation)
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CLASSIFICATION OF RESORTS
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ACCORDING TO LOCATION INLAND BEACH - Plantation Bay
ISLAND – Club Noah Isabelle LAKESIDE- Lake Caliraya FARM- Villa Escudero ORCHARD – Gap Farming Resort in Davao MOUNTAIN – Mt. Data Lodge, Benguet SPRINGS – Ardent Hot Springs, Camiguin
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ACCORDING TO ACTIVITY OFFERED
Diving Resort Fishing Resort Health/ Spa Golf Resort Ski Resort Gaming Resort Theme Park
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ACCORDING TO OWNERSHIP AND LODGING PROPERTIES
RESORT - “ leases” the room/ cottage for transient stay SECOND HOME DEVELOPMENT - Person develops/buys another home in outdoor areas
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TIMESHARE OWNERSHIP - A person pays for the right accommodations at a vacation development for a specific period each year, for a specified number of years or for perpetuity. It is essentially buying accommodation in advance and paying annual contributions for maintenance.
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SIMILARITIES OF HOTEL AND RESORTS
Both sell meals and rooms Both are labor intensive industry Both have buildings and grounds which require maintenance and upkeep Courtesy and Guest service are of prime importance to both Inn keeping laws apply to both
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DIFFERENCE BETWEEN HOTELS AND RESORTS
VISITORS MARKET Hotel caters primarily to both business travellers and leisure travellers Resort cater primarily to the vacation and leisure travellers
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FACILITIES Resort rooms are larger More closet space is needed for resorts Larger amount of land is required for resorts for recreational facilities
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Hotels are located in urban areas Resorts are located in rural areas
LOCATION Hotels are located in urban areas Resorts are located in rural areas Remoteness of the resort has an appeal to the traveller who seeks an environment different from the urban environment of work and home. Thus, resorts must be self contained, that is, it should have generous storage for food, domestic goods and support services.
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RECREATION Unlike hotels, resort need to invest heavily on land and equipment for recreation. SEASONALITY Hotel operate year round Most resorts are seasonal due to location
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PERSONNEL ATTITUDE In a hotel, service is more “business-like” Guest see a hotel as a temporary shelter. In a resort, the guest expect to be pampered and service should convey “ Home& Family Hospitality”.
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MANEGERIAL KNOW-HOW In addition to knowhow of hotel management concepts, resort managers are expected to have knowledge in two areas: The natural resource on which the resort is based Guest activity programming Personalized guest relations
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CORPORATE/EMPLOYER RESPONSIBILTY
LABOR SKILLS Unlike in hotels, resort employees should be able to rotate in different jobs. CORPORATE/EMPLOYER RESPONSIBILTY Local communities may highly depend on the resort for its economic future. Hence, the resort should take on additional responsibility to the community such as employment opportunities.
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EMPLOYEE HOUSING Resort need to provide housing for its employees and in some instances access to schools, churches and hospitals. SOURCE OF REVENUE Hotel get most of their income from rooms and F&B In addition to rooms and F&B resorts earn a lot form recreational activities and retail sales.
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RESORTS AND TRADITIONS
Many resorts cater to repeat visitors so traditions are more important Resorts should develop ways and means to develop, traditions which are image building and memorable such as annual festivals, theme weekends, sports contest and parties.
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FACTORS to CONSIDER IN RESORT DEVELOPMENT
Resort development involves a difficult trade off between benefits and unfavourable impacts on the following aspects: Economic Social Environmental
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ECONOMIC CONSIDERATION IN RESORT DEVELOPMENT
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VARIABLE THAT DETERMINE PROFITABILITY
CAPACITY The more facilities and guests the higher the profit However , capacity is limited by Physical limitations and Ecological Limitations LENGTH OF THE SEASON Is the season long enough to earn profit CAPITAL INVESTMENT Heavy costs in fixed assets for land , building and recreational facilities Long payback period
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SOCIAL CONSIDERATION IN RESORT DEVELOPMENT
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It is imperative for a resort to develop and maintain good relations with local community
They are the main source of labor They are local customers They provide community services The community’s peace and order and general attitude towards tourism and tourists has great impact on tourism movement to the resort Resort development would have positive and negative social changes.
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EMPLOYMENT Communities welcome the social benefits of job creation in construction and operations
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However, it has employment – related social problems:
Established industries may be disrupted if they lose good employees who transfer to the resort. Communities may resent hiring of outsiders for better paying positions For local community members working in the resort, exposure to the “high” lifestyle of resorts may cause dissatisfaction/ his lifestyle and developed a false sense of values anchored on material acquisitions and creature comforts.
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RECREATIONAL DEVELOPMENT
Residents may resent and resist resort development if it they don’t have access and are hindered from leisure activities they used to enjoyed before the resort was developed. INFRASTRUCTURE REQUIREMENTS AND DEMANDS The resort would complete with local community for use of water, energy, transportation and communication resources.
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LIFESTYLE CHANGES More wives may take on financial obligations than their husbands, disrupting traditional social norms. Residents exposed to tourist’s lifestyles become inclined to spend more specially on imported goods. Possible increases in prostitution. Drug addiction and other crimes as a result of interaction with tourists.
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CONGESTION Human traffic Vehicular traffic
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ENVIRONMENTAL CONSIDERATIONS IN RESORT DEVELOPMENT
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Pollution From fertilizers, pesticides, exhaust fumes, solid wastes and sewage Conservation Resort development may damage the flora and fauna Aesthetic Impact Resort development may alter the view and beauty of the natural landscape
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STEPS TO MINIMIZE ADVERSE SOCIAL AND ENVIRONMENTAL IMPACTS
Conduct a study on the social and environmental impacts Develop action plan to maximize positive impacts and lessen negative impacts. Involve the local community in the community based sustainable planning and development processes
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Pursue continuing resort community programs
Educational interchanges and lectures Social programs for the community such as medical and dental missions Joint environmental programs such as beach and reef clean up drives
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FUNDAMENTAL CONCEPTS IN RESORT PLANNING
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Environmental Orientation
Resort Environment Give the resort a distinctive image and character that provides a contrast to the tourist’s home environment. Environmental Orientation Allow tourist appreciation of nature at environmentally sustainable manner Community Orientation Allow tourists interaction with local residents and encourage learning of local culture.
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Resorts, according to the DOT, are categorized as:
Beach Resort – located along the seashore Inland Resort – located within the town proper or city Island Resort – located in natural or manmade island within the internal waters of the Philippine Archipelago. Lake Side or Riverside Resort- located along or near the bank of a lake or river. Mountain Resort – located at or near a mountain or hill); and Theme Parks.
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Resort Accreditation Standards (DOT, 1992)
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TABLE 6.6 RESORT ACCREDITATION STANDARDS (DOT, 1992)
CATEGORY CLASS AAA CLASS AA CLASS A Location and Environment Suitable location free from noise, atmospheric and marine pollution. Suitable area free from noise, atmospheric and marine pollution. Suitable area free from noise, atmospheric and marine pollution Parking (if applicable) Adequate parking space with parking security Adequate parking space with parking security. Facilities and Room Accommodation First Class Hotel Standard Standard Class Hotel Standard Economy Class Hotel Standard
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Sports and Recreational Facilities
Public Washrooms Clean and adequate public toilet Bathroom for male and female Sufficient hot and cold running water, toilet paper, soap, and hand towel and /or hand dryer Sufficient hot and cold running water, toilet paper, soap, and hand towel and /or hand dryer. Sports and Recreational Facilities At least four (4) sports and recreational facilities At least three (3) sports and recreational facilities At least three (2) sports and recreational facilities Conference/ Convention Facilities Available NA
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Employee Facilities Adequate and well maintained cafeteria, locker room, and separate bathrooms for male and female
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TABLE 6.7 REQUIREMENTS FOR SPECIAL INTEREST RESORT (DOT, 1992)
CATEGORY REQUIREMENTS Location and Environment The camp and ground sites shall be well drained and not subjects to flooding. It shall be distant from any source of nuisance and shall not endanger sources of any water supply and natural resources Lounge and Reception Counter Reception counter and a reasonably furnished lounge commensurate with the size of the resort.
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Facilities and Room Accommodation
At least five (5) settable bedrooms for permanent site operations, sufficient and fresh supply of clean linen, mirror and electric fan except in places where electricity is not available. For movable operation, a minimum of sixteen (16) guests plus the staff shall be accommodated in tents, lean-tos and the like. Where permanent tents are used, flooring shall be at least (4) inches above the ground. Tents shall be provided with adequate beddings suitable for tropical use. Theme parks may be exempted from this requirement.
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Public Washrooms There shall be separate clean toilet and bathroom facilities for male and female guests, which shall be provided with sufficient supply of running water and suitable in appropriate and accessible areas. The same shall be supplied with soap and toilet paper. Adequate portable chemical toilets shall be provided at the campsite for mobile groups. In the absence of chemical toilets, temporary sanitary latrines shall be provided based in acceptable Philippine standards.
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Lightning, Furnishing and Ventilation
Good standard. In areas where there is no electrical power, each room shall be provided with non hazardous portable lights. Adequate means of ventilation shall be provided. Staff and Service Adequate number of trained, experienced, courteous and efficient staff shall be employed. They shall wear clean uniforms at all times. The frontline staff shall have a good speaking knowledge.
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TABLE 6.8 GENERAL RULES ON THE OPERATION AND MANAGEMENT OF RESORTS
Maintenance and Housekeeping Maintenance of all sections of the resort shall be of acceptable standard. Housekeeping shall be of such standard ensuring well- kept, clean and pollution –free premises. A vermin control program shall be regularly maintained in all areas of the resort. Regular and hygienic garbage disposal system shall be maintained. Sanitation measures shall be adopted in accordance with standards prescribed under P.D 856, the Code on Sanitation of the Philippines.
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Lifeguard and Security
Services of a sufficient number of well trained lifeguards duly accredited by either the Philippine National Red Cross; the Water Life Saving Association of the Philippines or any recognized organization training promoting safety objectives and adequate security whenever there are guests. Medical Services Services of a physician, either on call or on full time basis. Fire Fighting Facilities Fire-fighting facilities shall be provided in accordance with the Fire Code of the Philippines. Signboards Conspicuously displayed outside the establishment showing clearly the name and classification of the resort as determined by DOT.
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Beach and Lakeside Resort
Adequate number of buoys which shall be spread within the area to be determined by the resort owner or keeper as safe for swimming purposes and in compliance with the existing government regulations and /or local ordinances on the placing of such buoys. Designated Area The distance fronting the area of the resort with adequate number of buoys as provided in the preceding section shall be designated as the area for swimming purposes and no boat, banca or other crafts shall be allowed to enter the areas so designated. The resort owner or his duly authorized representative shall be empowered under these rules to enforce the above, and shall likewise designate a portion of the beach front to be used exclusively for loading and unloading of resort guests, unless otherwise designated elsewhere by rules and regulations specific to the area.
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Precautionary Measures
In no case shall the resort management allow swimming at the beach from beyond 10:00 pm and appropriate notice shall be posted to inform the resort guests of this regulation. Night swimming at the pool shall be allowed only if there are adequate lifeguards on duty and when the pool premises are sufficient lighted. Management shall post sufficient and visible signs in strategic areas in the resort or at the beach to warn guests/ customers of the presence of artificial or natural hazards, danger areas or occurrences threat
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Prohibited Acts and Practices
No pets or animals shall be allowed to bathe/ swim along beaches. Likewise, “pukot” fishing and washing of fishing nets shall be strictly prohibited in beach resorts. Resort owners shall prohibit ambulant vendors from pedding their wares within the resort premises in order to provide their guests a certain degree of privacy to enable them to relax and enjoy their stay threat. Littering in resort shall be strictly prohibited; Resort owners shall keep their premises clean and shall adopt their own anti-littering measures. Without prejudice to existing ones no resort shall be established or constructed with a radius of five (5) kilometres from any pollution –causing factory or plant”.
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BE PREPARED FOR A QUIZ NEXT MEETING.
We will stop here. BE PREPARED FOR A QUIZ NEXT MEETING.
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One of the basic amenities seen in a resort.
THE SWIMMING POOL One of the basic amenities seen in a resort.
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Site Requirements of Outdoor Swimming Pools
Full sun most of the day Protection from prevailing winds Far from any trees ( because leaves could fall) Flat ground with minimum rock
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GENERAL FACILITIES REQUIRED
Swimming pool Shower/Clothes change rooms Surrounding sundeck Paved open space Equipment for guest amenities such as f &b and games Landscaping
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Pool Designs and Shapes
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Rectilinear & Geometric Swimming Pools
Most of these pools were created in the classic rectangular form, which was aesthetically pleasing and also practical. As a source of exercise, the long, straight lines of a rectilinear pool made sense for pool owners who wanted to swim laps.
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The Oval or Round Pool Design
Curvilinear shapes also got their start in the backyards. In the 1930s, pool builder-to-the-stars Philip Ilsley created a round-bottomed pool frame that was filled through a hose with concrete.
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Kidney-Shaped Pool The first kidney-shaped swimming pool was designed by eminent landscape architect Thomas Church in 1948 for the Donnell family's Midcentury Modern home in Sonoma, California.
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Classic Pool Designs The Figure-8 The Octagon
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Novelty or Custom-Shaped Swimming Pool
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L-Shaped Swimming Pool
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The Lazy L-Shaped Pool
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Pool Maintenance To remain attractive , pools require maintenance and repainting every one to two years Automatic pool cleaning and regulating system monitor chlorine content, PH balance, filter the water, skim the surface and vacuum the pool.
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BASIC ELEMENTS OF A RESORT COMPLEX
LODGING FACILTIES The resort room is not just a place for sleeping, bathing and changing: but it is also and entertainment centre where guests can relax. Thus, the resort room is larger than hotels to allow larger closets and recreational equipment inside.
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ROOM SERVICE/MINI-BARS
The guest tends to entertain more in the guest room so food and beverage should be available always. EQUIPMENT STORAGE Guests may bring big outdoor equipment for such as golf clubs, diving equipment and skis.
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Bath tubs and showers are essential.
BATH AREA Bath tubs and showers are essential. FURNISHING AND DÉCOR The furnishing and decors should contribute to the guests comfort yet consistent with the resort’s architectural approach.
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3 TYPES OF FURNISHING AND DECOR
Traditional- period such as Renaissance, Elizabethan and Spanish
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Contemporary – modern styles emphasizing function, simple form and open space.
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Eclectic – combine traditional and contemporary
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DINING AND DRINKING FACILITIES/ ENTERTAINMENT
There should be several types of dining choices – from quick snacks to full course meals to bars. TRANSPORTATION Includes vehicles, parking areas and other transportation facilities such as airport, helipad.
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Facilities include: HEALTH CLUB AND SPA
Spawned by increasing interest in health and fitness Facilities include: Gymnasiums with specialized equipment for exercise, physical development, weight reduction and body- building. Massage rooms Locker rooms Sauna suites Sun deck or solarium In some resorts, a large indoor swimming pool
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SHOPS AND SERVICES Drugstore – personal care and grooming aids, over the counter drugs, candy, camera paraphernalia. Book store- magazines, newspapers, best sellers, tour guides/maps Gift shops- souvenirs and in house merchandise like guest towels, ash trays, visitors or luxury items. Clothing store- sportswear Sporting goods store Others- barbershops, beauty salons, florists
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FACILITIES FOR THE HANDICAPPED AND ELDERLY
Includes their own restrooms, widened doorways, grab bars, lowered mirrors and ramps for wheelchairs. CHILD CARE CENTER RECREATIONAL FACILTIES
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FACTORS IN SELECTING BEACH SITES
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BEACH RESORT PRODUCT LIFE CYCLE
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THE BUTLER MODEL OF TOURIST RESORT DEVELOPMENT
The purpose of the Butler Model is to look at the way that tourist resorts, grow and develop. The tourist industry, like all industry, is dynamic and constantly changing. Therefore, the Butler Model is a way of studying tourist resorts and seeing how they change over time and in relation to the changing demands of the tourist industry. These changes can then be compared to the predictions as shown on the model.
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The Butler Model Breaks Down Tourist Resort Development Into Five Distinct Stages:
1. Discovery Stage 2. Growth and Development Stage 3. Success Stage 4. Problem – Stagnation Stage 5. Decline or Rejuvenation
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THE BUTLER MODEL OF TOURIST RESORT DEVELOPMENT
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1. Discovery Stage A settlement is 'explored' or 'discovered' by a small number of people who later tell others about their experience. In time other people visit and local people seize upon the new economic opportunities provided by these visitors and provide services to meet the needs of these visitors or tourists. Small numbers of visitors attracted by natural beauty or cultural characteristics Tourist numbers are limited. Few tourist facilities exist.
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2. Growth and Development Stage
More tourists arrive having heard about the place by word of mouth, articles in Travel Supplements in papers such as newspapers, brochures or tourist guides. The extra tourists attracted by the publicity and people willing to visit somewhere new will lead to the building of new hotels, restaurants, shops and services to cater for the influx of people. Large numbers of tourists arrive. Control passes from the locals to external organizations. Increase in tension between local people and tourists.
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3. Success Stage As more people visit the resort, the facilities are now fully utilized. At this stage mass tourism replaces what was once the original economic function of the settlement. This may cause some resentment with people in the town who have not benefited from the new industry or from the loss of distinct identity that the settlement held before. It may appear that the local culture is being diminished by a more international and non-unique culture compared to what may have existed before.
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4. Problem – Stagnation Stage
Popularity may be short lived. People may become bored with the resort once its initial appeal had waned. Little of the original natural environment will remain and negative comments about what it used to be like may lead people to find somewhere new to discover. The effect of falling tourism if a resort goes out of fashion leads to economic decline and the under-utilization of tourist infrastructure. The eventual closure of some of the businesses will lead to a rise in unemployment. Peak numbers of tourists have been reached. The resort is no longer considered fashionable.
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5. Decline or Rejuvenation
The tourist resort then has two options; either go into decline or rejuvenate the area. Attractiveness continues to decline. Visitors are lost to other resorts and destinations. Resort becomes dependent on day visitors and weekend recreationalists from a limited geographical area. Long term decline will continue unless action is taken to rejuvenate the area and modernize.
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