1. Skills for Growth KETAWU-Prospect Partnership 7 to 10 September 2010
Organising and Recruitment

2. The Link
Recruitment and Organising are different activities but intrinsically linked.
Success means embracing both of them simultaneously.
Because both strengthen the Union
…and you need one for the other!
KETAWU-Prospect Partnership
Skills for Growth Workshop
7 to 10 September 2010

3. Recruitment Grows the Union Strengthens the Union and its voice
Makes the union more representative
Why are non-members not members?
…. Usually because they’ve never been asked!
KETAWU-Prospect Partnership
Skills for Growth Workshop
7 to 10 September 2010

4. 4 Steps to Success Preparation Plan Action Follow-up
Draw up your membership profile, map your area.
Plan
Identify non-members and your recruitment priorities.
Action
Approach and recruit non-members.
Follow-up
Keep members in touch with Ketawu.
KETAWU-Prospect Partnership
Skills for Growth Workshop
7 to 10 September 2010

5. Prepare
Draw up a list of members, where they are as well as who they are.
Draw up a list of non members, where they are as well as who they are.
Membership Profile will give an indication of your recruitment priorities and help you to develop a strategy.
KETAWU-Prospect Partnership
Skills for Growth Workshop
7 to 10 September 2010

6. Plan You know where they are and you know who they are.
Does this throw up any issues ie one area is a problem area? Prioritise.
Use the plan as a working document.
Record progress, note action taken, and record comments by non-members.
KETAWU-Prospect Partnership
Skills for Growth Workshop
7 to 10 September 2010

7. Action Make contact with non members …communicating
Have they been approached to join?
If yes, what are their objections…influencing
Explain the benefits of membership …presenting
KETAWU-Prospect Partnership
Skills for Growth Workshop
7 to 10 September 2010

8. Follow Up Confirm that their membership has been progressed.
Welcome them.
Give them your contact details.
Keep in touch with them.
Communications.
KETAWU-Prospect Partnership
Skills for Growth Workshop
7 to 10 September 2010

9. What is Organising?
Identifying issues that will activate members and engage potential members
Involving members in decision-making
Supporting local workplace reps
Improving communication with members
KETAWU-Prospect Partnership
Skills for Growth Workshop
7 to 10 September 2010

10. Organisation Organisation and communication is key.
Keeping members informed means:
Visibility;Activity;a sense of Belonging
Advertise your existence:
Literature, posters, meetings
KETAWU-Prospect Partnership
Skills for Growth Workshop
7 to 10 September 2010

11. Conclusion Without members there is no union!
Need to recruit - Critical
Need to retain - Critical
Need to organise - Critical
Without members there is no union!
Without the union there is no collective voice or strength.
KETAWU-Prospect Partnership
Skills for Growth Workshop
7 to 10 September 2010