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COLOUR & MERCHANDISING

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Presentation on theme: "COLOUR & MERCHANDISING"— Presentation transcript:

1 COLOUR & MERCHANDISING
1/ IN-STORE PRESENTATION TIPS 2 Not more than 3 colors on one set 5 Dare the 100% monochrome look 4 Select shades of the same colour to create a mosaic effect. 1 Repeat the color of the table on some chairs 3 Define a dominant color And choose it for the table 2/ COMBINE BY TYPE OF FRAME If you want to create a harmonious combination, it’s best to mix and match products with the same type of frame. Tube frame Steel rod frame Flat rod frame 3/ COMBINE BY PRODUCT STYLE Contemporary Traditionnal Timeless

2 Chic & sleek combination
4/ WINNING COLOUR COMBINATIONS Fermob, the inventor of colour in the garden, has brought a collection of bright, intense and bold hues to life. Today, these colours set the benchmark in the outdoor market and can be found around the world. Fermob writes a new chapter in the history of colour, with more subtle, nuanced, soft mosaic-style hues. Vegetable/ natural combination Vibrant combination Chic & sleek combination Seaside/ modern combination 82 39 65 14 67 33 28 44 01 46 26 38 82 19 29 73 14 19 47 44 38 47 46 16 82 Cactus Cèdre 29 Romarin 65 27 43 73 19 44 28 47 47 38 01 Cactus, the new addition to our colour chart, is the missing link between the brand’s existing greens – perfect for more harmonious combinations. 5/ KEY POINTS TO REMEMBER For large tables, go for neutral colours and mosaics. For small tables, go for monochrome layouts. For folding furniture, emphasise the fun side and use colour as a key feature Enhance your space by hanging products and showcasing certain products. Create stacks of chairs of different shades to emphasize the extent of the colour chart, but ensure that overall harmony is maintained. The Pièces Rapportées set design is essential in Fermob corners. This collection will enhance the corner, adding a touch of vibrancy, warmth, joie de vivre and conviviality.


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