1. Self-Guided Social Media training Manual
Kysandra Callison
Patrick Jackson,
Donna Mickens,
Melissa Pratt,
Monik Vega,
Sandra Wynn
AET 562
July 11, 2016
Dr. Sean Spear

2. Overview
This presentation portrays the positive elements of social learning, such as its ability to foster interpersonal relationships, and cement knowledge and learning; also, the barriers that may hinder its progress. Given the importance of social learning, some strategies are described to encourage its inclusion in the workplace. They also showcase the barriers that may hinder its progress. Given the importance of social learning, some strategies are described to encourage its inclusion in the workplace. The benefits of using social learning as a tool to alleviate problems within the organization are also mentioned including differentiating between this medium and formal training. The use of social learning as a problem solver in businesses is presented and how it can also serve the purpose of together with its use as a deciding factor to ensure the completion of goals and objectives. Finally, the social media tools are presented to reinforce their value and the integral part they play in the development of professional development, relationship building, and should be evaluated for their enhancement of social learning. In totality, the values associated with incorporating this feature into businesses far outweigh the costs.
This presentation accompanies and is a summary of the Self-Guided Training Manual prepared by Team C.

3. Social learning Barriers to effective social learning
Ensuring Effective Workforce Training
Ethical Dilemmas
Level of Importance to Social Learning
Barriers to Effective Social Learning
According to Levy and Yupangco (2008), “A significant barrier to encouraging social learning in the workplace is culture” (p. 2). Culture affects the following challenges within a workplace:
•Productivity and efficiency
•Intellectual property
•Confidentiality
•Policies
•Participation, or lack thereof
Ensuring Effective Workforce Training
In order to promote this idea of effective social learning training, key objectives will be planned and discussed based on connecting, collaborating, effective participating, effective communicating, and proper use of social media tools provided.
Ethical Dilemmas and how to avoid
Social learning may surface opportunities for ethical dilemmas to occur. Dilemmas may involve participants posting or sharing inappropriate information. In order to these types of dilemmas (or other types) from occurring organizations must create and implement social media policies and guidelines.
Introduce to the community (workplace)
Review periodically
Level of Importance to Social Learning
Social learning within an organization has went to a “nice to have” to a “need to have” addition to the environment. According to "5 Reasons Why Social Learning Matters So Much For Associations" (2016), social learning is also importance for reasons such as “it is more effective, It’s a catalyst for innovation and impact, and it connects the organization to the other 80 percent”.

4. Problem solving through social learning
Addressing Business Problems
Gain wider perspective
Encourage collaboration within organization
Develop better solutions
Employee’s Perception of Problems
Impacted by organization’s culture
Influenced by learning from peers
Social Learning vs. Formal Training
Each have specific purposes for learning
Can work together to enhance employee learning
Social learning can be used to address many struggles within organizations. Social learning brings together a variety of mindsets, background knowledge, and perspectives when individuals are working and learning together.
When individuals develop networks to learn from their peers, they gain a wider perspective on topics due to the range of background knowledge, personal experience, and topic mastery of their peers. When employees participate in social learning, they are more likely to develop better solutions to business issues through collaboration.
Due to the collaborative nature of social learning, employees will be influenced by the norms and contexts that are embedded within the organization (Prell, 2010). On top of this, the social aspect of social learning, promotes peer interaction which can also influence employee’s perceptions of the organization and the problems it faces.
Social learning and formal training vary in their purpose but both impact employee learning. “Training is well suited for compliance, deep learning, and credentialing. Formal development programs are still needed to prepare employees to progress through the organization. Social learning can supplement training and development in the classroom or online. It complements training and covers knowledge that formal training is rarely able to provide,” (Bingham & Conner, 2010, p. 9). While both tools for learning are important, they each have their specific place within the learning environment of an organization.

5. Addressing business issues and strengthening relationships through social learning
Organization's goals and objectives
Assessing the effectiveness of social learning
Resource allocation
Accountability and policy
Perception of power/hierarchy
Social learning and relationships
As humans we were created to be social and, as such, we learn unconsciously every time we interact with another human. Any learning is made richer and more valuable when processed through our social connection with others.
In order for social learning to be effective for a company, the information exchanged must be accurate, factual, actionable and motivational. If employees are not inspired and motivated by the learning intervention, it was not a success.
If companies do not allocate the resources necessary to stimulate and encourage social learning, they may fail to reap the benefits this type of learning offers. The tools to encourage social learning may require initial financial outlay but, ultimately, outweigh the costs involved with required travel, backup staffing, accommodations, per diem and venue fees. Additionally, the increased productivity, morale, and overall job performance are immeasurable cost savings that result from the social learning process.
When using social media in an organization, it is beneficial to the employees as well as the company to have a social media policy. Implementing a policy ensures the organization that employees will be accountable for their actions while using social media in the workplace. Having a social media policy in place helps to train employees on proper usage and can prevent legal issues with confidentiality breaches
When all levels of employees are allowed to learn from each other in an online format, it can eliminate the levels of hierarchy temporarily as the transition between learner and teacher flow back and forth seamlessly for the moments that learning is taking place. Each employee has a different skill level then the next and social media allows for multiple employees within an organization to learn from each other no matter what level they may be at within the organization.
Employees may feel more comfortable communicating with each other over text and in an online format. Sometimes people are more willing to share their thoughts and ideas over text versus face to face. The better the relationship employees have with each other, the better they can collaborate on business ideas and practices. Social media used in the workplace for social learning could lead to a more productive business that may end up promoting growth and allows the organization to be more profitable as a whole.
Reference
McGill. (2016). Retrieved from
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7. Enables discussion globally
Facebook
Quality communication
Enhancement and enrichment of knowledge
Builds learning communities
Promotes diversity
Transcends cultures, races, and other differences
Immediate feedback
Facebook’s membership base attracts more than 1.6 million people. In earlier years, this site was used for its social and entertainment values. Because of its ability to capture the attention of a diverse group with no limits age, cultures, race or other differences, educators began to see its value as a promotional tool not only for relationship building but as one for knowledge and quality communication. As such, Facebook has a growing number of businesses, students, and others who use this medium as a social learning network to gather and share information.
Some organizations fear the likelihood that its use in the workplace may lessen productivity as employees peruse its content for personal use during working hours. However, to permanently ban, Facebook is more likely to cause barriers that hinder business opportunities, and this is more major than its interference with productivity.
Other limitations and fears surrounding Facebook’s use are the legal implications for companies, should employees post adverse information that may affect the company’s image. However, these concerns can be allayed with the implementation of policy guidelines to prevent or minimize the possibility of these occurrences affecting the business.
The sound benefits of Facebook far outweigh the challenges; this was verified by Azad Jammu and Kashmir University whose findings revealed that the source’s strength lies in its ability to bond people globally. The university determined that Facebook’s value as a social networking entity exceeds its other uses to become one that not only promotes quality communication, but the enrichment and enhancement of knowledge (Ali, Hassan-Rashid, & Manzoor).
Enables discussion globally

8. linkedin
Originally conceived as a way to connect working professionals in the online environment.
Grew to over 433 million members in more than countries
Offering business solutions, marketing ideas and networking opportunities.
Valuable resource for professionals looking to build Professional Learning Networks and Communities of Practice.
LinkedIn has grown into a very useful tool for organizations looking to hire talented individuals with specific skill sets as it provides search methods that narrow tailored results to desired skills. Resources available through LinkedIn include access to news outlets, and job opportunities. This powerful social media tool has the potential to provide individuals with a method for developing lasting working/learning relationships and stimulate the desire to seek additional knowledge and skills, helping to promote lifelong learning.

9. You tube Founded in 2005, sold to Google in 2006
Post self-created videos
Channels and subscribers
Learn what you want, when you want
Sharing
Linked to other social media sites
Comments
YouTube is a social media website that was founded in 2005 and purchased by Google in YouTube is a social media tool that is found online and used to post self- created videos. On YouTube is it possible that anyone one can learn what they want when they want. Users can create a YouTube channel where they can invite others to subscribe and view their videos or they can use the URL link to the video to share with others as a way to invite them to view their videos. Users can also leave comments on the page where the videos are located. Videos can also be shared to other social media outlets as well as shared straight to others via or text message.

10. Google docs Cloud-based tool enables users to create:
Word documents, PowerPoint presentations, Excel spreadsheets, Forms or drawings
Edit or share documents in real-time
Great tool for project-based learning, communication, and collaboration
Quicker access to work assignments, reports, presentations, etc.
Co-workers and students collaborate simultaneously on projects or assignments
Comment, accept, reject, or edit while other users view documents in real time. (Google, 2016)
Google Docs is a Web-based free social media tool that is cloud-based which enables users to create Microsoft Word documents, PowerPoint presentations, Excel spreadsheets, or other documents from numerous templates available on the site. Users can download, edit, and share the documents in real-time with anytime access worldwide.
Google Docs is a great tool for project-based learning, communication, and collaboration. The collaborative features and communications are more efficient. Reports, work assignments, and other information can be accessed quicker because users will not have to wait on s or multiple threads to gather data. Co-workers and students can also collaborate simultaneously on projects or assignments. He or she can comment, make suggestions, accept, reject, or edit while the other users are viewing the documents in real time. (Google, 2016)
Google Docs also has limitations. Even though the site allows for document creation, download, and editing, it does not enable the user to manipulate manually, for specific formatting like APA. Another limitation is the inability to utilize the multiple animation features in PowerPoint presentations. The minor restrictions are not as significant as the benefits that Google Docs offer to enhance social learning and professional development in an organization

11. conclusion
Social media tools provide more opportunities than ever for social learning to transpire. Although most of these tools, Facebook, LinkedIn, YouTube, and Google Docs, are used primarily for social purposes, they have a critical component appropriate for social learning. Implementing the social media tools within an organization provides a variety of avenues for collaborative, social learning for all employees.

12. references
Ali, R., Hassan Rashid, M. U., & Manzoor, M. M. (2015). Facebook as a Tool for Promoting Global Social Relationships. Global Media Journal: Pakistan Edition, 8(1), Bingham, T., & Conner, M. (2010). The new social learning: A guide to transforming organizations through social media. Alexandria, VA: ASTD Press. Bozarth, J. (2010). Social media for trainers: Techniques for enhancing and extending learning. San Francisco, CA: Wiley/Pfeiffer. Carpenter, R. (2015). Social media in pedagogy and practice: Networked teaching and learning. The Journal of Faculty Development, 29(2), 5-8. Retrieved from Google. (2016). Google Docs. Retrieved from Retrieved June, 8, Prell, C. (2010, December). What is social learning?. Ecology and society, 15(4), Retrieved From Salter, K. L., & Kothari, A. (2016). Knowledge 'translation as social learning: Negotiating the uptake of research-based knowledge in practice. BMC Medical Education, 16 Retrieved from YouTube. (2016). Retrieved from YouTube. (n.d.). Retrieved from