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Adding media content ...on a shoestring.

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Presentation on theme: "Adding media content ...on a shoestring."— Presentation transcript:

1 Adding media content ...on a shoestring

2 Adding media content Why add media? What media can I add?
How do I do it?

3 Adding media content Why add media? Short attention span of visitors
Put salient points across quickly Show aspects of product or service that cannot be shown any other way

4 Adding media content For instance...

5 Adding media content What media can I add?
Audio files interviews, podcasts, music, seminars ...

6 Adding media content Audio MP3 -most common compression
High quality, low file size Easily handled by most broadband connections Easily edited using free software

7 Adding media content What media can I add?
Audio files interviews, podcasts, music, seminars ... Video files advertisements, interviews, performances, product demos ...

8 Adding media content Video Confusing array of common formats
AVI WMV ASF MPG MPEG MPE VOB MOV 3GP MP4 M4V FLV MKV MOD OGM DV DIVX Video Confusing array of common formats MP4 is one common format Automatically converted by Youtube, Vimeo Free conversion software/sites

9 Adding media content How? Production Compression Delivery

10 Adding media content Production Quality, relevance, suitability ...

11 Adding media content Compression Some compression must always be used
MPEG 4 DivX Xvid Windows Media H264 MPEG 1 MPEG 2 Motion JPEG DV H263 VC1 Indeo 3 Huffyuv ... Compression Some compression must always be used Bandwidth Confusing array of formats and compression algorithms

12 Adding media content Compression Some compression must always be used
Bandwidth limitations of customer Confusing array of formats Cost implications Hard drive space Bandwidth

13 Adding media content Delivery Podcasting Media servers Audio files
Audio Players Video files Video Players Free Video repositories

14 Adding media content


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