2. Why Should You Advertise With the Collegian?
90+ Years of Excellence!
Award Winning
Effectively reaches the
Gen-Y population (ages 18-24)
Now Let us help You!
Could this be your tile?

3. AWARD WINNING
First place, Best Features Page Design (California College Media Association)
Second place, Best Personal Opinion Story (California College Media Association)
Second place, Best Sports Page Design (California College Media Association)
Third place, Best News Front Page Design (California College Media Association)
First place, Best Online Ad (California College Media Association)
Second place, Best B&W Advertisement (California College Media Association)
Second place, Best Color Advertisement (California College Media Association)
Third place, Best Group Promotion (California College Media Association)
First place, Best Special Section (California College Media Association)
First place, Best Cartoon (California College Media Association)
First place, Best Arts & Entertainment Story (California College Media Association)
Second place, Best Features Page Design (California College Media Association)
Second place, Best Editorial (California College Media Association)
Third place, Best Photo Illustration (California College Media Association)
Third place, Best News Page Design (California College Media Association)
Second place, Best News Series (California College Media Association)
Second place, Best Feature Story (California College Media Association)
Second place, Best News-Page Design (California College Media Association)
Second place, Best Cartoon (California College Media Association)
Third place, Best Editorial (California College Media Association)
Third place, Best Arts & Entertainment Story (California College Media Association)
Third place, Best Features Photography (California College Media Association)
Third place, Best Infographic (California College Media Association)
Place TBD, Breaking News Photography, “ASI passes DREAM Act resolution.” (Society of Professional Journalists)
Place TBD, Breaking News Reporting, “Court upholds immigrant law.” (Society of Professional Journalists)

4. College students are big brand-conscious world.
Why Gen-Y?
College students are big
spenders.
They collectively spend $545 Billion ($163 Billion discretionary) per year.
They are raised as
consumers and grew
up in media-saturated,
brand-conscious world.

5. What’s Your Target Demographic?

6. These Are the Facts.. 55% of students read the Collegian
Fresno State Population: 23,000 and GROWING
55% of students read the Collegian
86% of newspaper readers look at ads in print
70% of students have been motivated to take action from advertisements

7. How Can We Help You? Increase Sales
70% of students have been motivated to take some sort of action by reading an article or advertisement.
78% of all students use coupons or promo codes.
Increase Sales

8. We Come In Multiple Platforms!
Print
Online Website
Mobile App
Reach an even broader range of students!

9. Traditional Style Publishes three (3) times a week
The Collegian offers seven (7) different ad sizes
Prints 5,000 issues on Monday and Wednesday
Prints 3,500 issues on Friday

10. Placed in 54 different Locations on Campus!
Plenty of opportunity for students to be exposed to your business!

11. Online Website
The Collegian Online is Nationally recognized for its excellence
Advertise with The Collegian Online and connect to a widely diverse population
Gen-Y is the majority of Fresno State and they are connected 24/7

12. Mobile? How convenient!
The new Collegian Mobile App was released in the summer of 2013 and is already exploding in popularity!
ALL THAT IS MISSING IS YOU!
Advertise with the Mobile App and go with your market in their pocket where ever they go!
1,440 downloads within 2 years

13. HOW MUCH?
Conveniently Priced for you!

14. ALL RATES ARE PER COLUMN IN. Student Open Political National
DISPLAY AD RATES
ALL RATES ARE PER COLUMN IN.
Student Open Political National
$ $ $ $11.00
SIZES TOTAL COL. IN.
FULL PAGE col. In $ $ $ $880
1/2 PAGE col. In $ $ $ $440
1/4 PAGE col. In $ $ $ $220
1/5 PAGE col. in $ $ $ $165
1/8 PAGE col. In $ $ $ $110
EBC col. in $ $ $ $66
BUSINESS col. in $ $ $ $44
CARD
Color Pricing
Full Color- Full page
$300
Full Color-1/2 page
$150
Full Color- ¼ page
$75
Spot Color
$50/color
Black and white
Free!

15. Online/Classified Ads
Online Pricing
Online/Classified Ads
Monthly Weekly
Rectangle x 250 px $ $150
Static Rectangle x 250 px $500
Wide Skyscraper x 600 px $ $125
Leaderboard x 90 px $ $175
Classified characters $20 per
8 days
Frequency Discounts
1st month FULL PRICE
2nd month 10%
3rd month 20%
4th month 30%
5th month 40%
6th month 50%

16. Mobile Pricing Mobile App ADS Week Monthly Semester
Tile Square $ $ $900
Premium Time Square $ $400 $990
Banner $ $175
Push Notifications $100

17. Special Inserts