1. ‘Procrastination’ to ‘Proactive’
Team Y?
‘Procrastination’ to ‘Proactive’
Jung Kyun
Dimphy
Jung Eun
Sebastien

2. Contents Introduction Research Analysis Solution What we cover
Selection Criteria
Project Goal
Research
Research Framework
Research Result
Analysis
Need Definition
Paradigm Shift
Solution
Y Dive Process
Prototype

3. Procrastination meets all three criteria
Selection criteria
Why ‘Procrastination’
Procrastination meets all three criteria
Criteria No. 1
Criteria No. 2
Criteria No. 3
Related to
The Human Nature
Approach to a
Fundamental Problem
Possibility of
becoming
widely used

4. Our Goal & Process What we are going to do Our Goal & Code of Conduct
Our Development Process
First Hand Research
Second Hand Research
Analysis & Definition
1st Y Dive
2nd Y Dive
BE MEANINGFUL
Better life for everyone
3rd Y Dive
Teamwork comes first

5. Research Framework How we do our research Survey Interview Observation
1st hand Research
To get a general idea of procrastination
To obtain more specific information
To extract
real life information
Group size. 30
Questions.
M: 9 O:5
Group size. 8
In-depth Interviews
Group size. 5
Observe
5 participants
Web & SW
Application
Book & Article
2nd hand Research
Web-site
&
Software
Smartphone
Applications
Books & Articles on time management
Google Calendar
etc
2Do, Remember the milk. etc
7 habits of the highly effective people etc

6. WHAT? WHY? HOW? Research Results What we found in survey Definition
Knowing what is important,
but not feeling like
performing the task
WHAT?
Reason
Presence of alternatives and the work taking too much
time to complete
WHY?
Motivation
HOW?
Self fulfillment
Peers & others
Challenge
Incapable of evaluating your options

7. Crisis Novice Research Results What we found in interview Urgent
Not Urgent
Q1 Persons Q1 Q2
Crisis
Important
Always having urgent tasks &
Feeling under pressure 1 2 3 4 6 7 5 12 11 9 8 10
Q3-4 Persons Q3 Q4
Novice
Not Important
No sense of clear directions
&
Wasting time on trivial

8. Research Results What we found in observation Visioning Planning
Remembering
Scheduling
Planning
Visioning

9. ? Research Results What we found in 2nd Research Off-line Web & SW App
Remembering
Scheduling
Planning ?
Visioning

10. Procrastination Lack of Long term Goals & Visions
Paradigm Shift
How we changed our view
Procrastination
Lack of
Long term Goals
&
Visions

11. Needs + Potentials = Innovations
Need Definition
What people really want
Needs + Potentials = Innovations
Comments
Needs
Potentials
I want to stay on top of my schedule.
People want to be
proactive
Few electronic versions of the vision building tools
I have too much work
to do.
People want to prioritize
problems
I do not have any long term goals
People want to see the big picture
I feel stressed out and
tired.
People want to find
balance between activities
Possibilities of using social network for visioning
I feel bad when I fail to
meet dead-lines
People want to feel
self-fulfillment

12. Y Dive-1. 2. 3. Radical collaboration 1st Y DIVE 2nd Y DIVE 3rd Y DIVE
Focused on the needs & potentials
Focused on the making prototype
Focused on refining the prototype

13. List three of your dreams
Our Solution
Activity to Role
Current tools
Dream. 1. 2. 3.
List three of your dreams
Student.
Activity base
1. Specialize in Innovation
Stud.
2. GPA 4.00
Temporary. Short-term.
Conflicts among activities.
Family.
P& S Innovation
Comm.
1. Case write ups
Bloom
Energy.
2. Final project
3. Related readings
-Bank of America E D
Role base
Investment
Constant. Long-term.
Easy to decide on priorities.
Daily & Weekly Alarm

14. Energy Balance Our Solution Unbalanced to Balanced Bloom Mental E
Mon
Tue
Wed
Thu
7:00
9:00
10:00
11:00
12:00
13:00
14:00
15:00
16:00
17:00
18:00
19:00
Mental E
Physical E
Energy Balance
1. Activities will transfer to the Energy Sections
2. You can see the balance among energies
Social E
Emotional E
3. Recommendations will be given if needed.

15. 1. Each role has its distinctive color
Our Solution
Planning screen
Bloom
Mon
Tue
Wed
Thu
Color
Systems
7:00
9:00
10:00
11:00
P&S
Case
study
1. Each role has its distinctive color
12:00
13:00
14:00
15:00
2. As the due date of the activities gets close the color will get intensified
16:00
17:00
18:00
19:00

16. Collective Knowledge Our Solution Individual to Social Bloom
Category system
Major
Sport
1.Gain insight for new long term goals.
Hobby
………..
2. Suggestion based system
Comment system
I want to achieve…
My goal is…How can…
3. Facilitates discipline
According to the…
………..

17. Simultaneous Development
Our Solution
Relationship with Web
Bloom
Simultaneous
Development
1. Sync with smart-phone.
2. Promotional Page
-Free to join on the web
-Give out information
3. Database for
personal record
-Lifelong timeline
-Statistics

18. 1. Advertisers subscribe for 2. Optimized target advertising
Our Solution
Business Model
Bloom
Soccer
Bloomad
Groups
Bend it like Beckham Group
-soccer, sport
We ♥ Soccer Group
- soccer, socializing
1. Advertisers subscribe for
access to user’s data
Needs
Dimphy21: soccer practice.
Y2010: Buy soccer shoes.
2. Optimized target advertising
We recommend this
shoes for Y2010…
3. Paid Service

19. Bloom Collaboration w School Partnership w extracurricular User
Our Solution
Network Effect
Collaboration
w School
Bloom
Partnership
w extracurricular
User
Network

20. Difficulties in prioritizing
Conclusions
Benefits
Benefits
Not Proactive
Social Network
Lack of vision
Role systems
Difficulties in prioritizing
Energy Mgt
Lack of discipline
Historical data
Unbalanced life

21. Conclusions Limitations Limitations Lack of Time Lack of Resources
No time for prototype testing
No expertise in designing
No time for Scenario planning
Needed more statistical knowledge
Need more number
Small sample size

22. Thank You!
Any Questions?