1. Workshop: Public perceptions of dementia and generational intelligence
Irja Haapala & Simon Biggs, University of Melbourne and Brotherhood of St Laurence
Danijela Hlis & Tara Quirke, National Consumer Network
Activity 18: Dementia in the Public Domain: Attitudes and Interventions, Cognitive Decline Partnership Centre (CDPC), Sydney.
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2. Our research About the project
This project is Activity 18 of the Cognitive Decline Partnership Centre (CDPC), a national initiative funded jointly by the National Health and Medical Research Centre (NHMRC), Alzheimer’s Australia, which supports the National Consumer Network (NCN), and three aged care industry partners: Brightwater Care Group, Hammond Care and Helping Hand Aged Care.
Simon Biggs is Professor of Gerontology and Social Policy in the School of Social & Political Sciences, University of Melbourne and Brotherhood of St Laurence Research and Policy Centre.
Irja Haapala-Biggs is a Senior Research Fellow in the School of Social & Political Sciences, University of Melbourne.
Further details
Information on the project and the wider CDPC program can be found at the following website:
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3. Generational Intelligence
How far is it possible to put yourself into the shoes of someone of a different age group?
Distinctive life tasks and intergenerational connection
Recognising positive difference
Complementary and negotiated roles
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4. Low and High Generational Intelligence
Any person or set of social arrangements can contain high or low degrees of generational intelligence. Low generational intelligence is evidenced by a lack of capacity for recognizing others beyond ones’ own needs and perspective High generational intelligence shows an ability to empathize with an alternative life-position and build complementary relations between oneself and others.
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5. Three Dimensions of Generational Intelligence
A bridge between different life tasks and shared activities
Become conscious of oneself as part of a generation or age-group
Relative ability to put oneself in the position of other generations
Negotiate intergenerationally sustainable solutions
Philosphic GI:
from Contents to Processes:
Ways of seeing social issues.
Awareness of position in the life course
Live with the mature imagination
Accept the aging process
Absorb differences – contain ambivalence
Awareness of other generations in the family
Negotiate flexible relationships with other generations
Be sensitive to care relations
Awareness about cohorts and the social climate
Recognize differences between cohorts and the uniqueness of your specific cohort
Understand reasons for the differences
Accept or reject the status quo
Surrounding context determines the salience of the different forms of awareness in phenomenal experience.
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6. Mapping Generational Environments
Map the generational constituencies
Where are the spaces for intergenerational communication and decision-making
What are the generational priorities
What do issues look like through an intergenerational lens
How to build complementary solutions
Incr recognition that EAB is a two way street
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7. Workshop Agenda Small Group Task 1. ‘Looking at age-priorities’
What are the priorities to this generation?
What do you think this generation thinks about dementia?
Large group discussion: ‘Let’s share the generational perceptions’
Small Group Task 2. ‘Looking at Campaigns’
How could a campaign on dementia engage with the mindset of this generation?
What type of a campaign would attract at least two generations?
What would the campaign look like?
Large group discussion: ‘Let’s share the ideas on campaigning’
Comments and Observations
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8. Thank you! For further information and feedback:
Incr recognition that EAB is a two way street
Anglicare Conference 2016

13. ADI World Alzheimer’s Day

14. Public Awareness

15. Bio-Medical Phenomenon

16. The Erosion of Self

17. Naturalism and Ageing

18. Europe’s first Drug Discovery Institute for neurodegenerative diseases that cause dementia. This multi-million pound Institute will accelerate progress towards new and effective treatments for Alzheimer’s disease and other dementias.
Alzheimer’s Research UK : defeating dementia. ‘drug discovery institute’ Our vision is a world free from dementia.
Dementia affects 820,000 people in the UK. 25 million of the UK population have a close friend or family member with dementia. As well as the huge personal cost, dementia costs the UK economy £23 billion a year, more than cancer and heart disease combined. Despite these figures, dementia research is desperately underfunded.

19. National Dementia Strategy

20. Alzheimer’s Australia

21. Body & Soul

22. Alzheimer’s NZ

23. Alzheimer’s UK

24. Alzheimer’s USA

25. Alzheimer’s Australia