1. WOMEN’S ENTERPRISE DEVELOPMENT INITIATIVE
Creating A Better World By Investing in
Women Entrepreneurs 1 1

2. Our Mission: Our Mission: Our Objectives
WEDI is an enterprise growth initiative that is committed to assisting enterprise development agents to create and employ innovative methods to develop exceptional enterprises.
Our Objectives
Sustainable, quality job creation
Job creation
Wealth creation (poverty reduction)
Greater utilisation of women in the economy
Creation and support of competitive SMEs
Provide a vital link between private enterprises and public/private SMME development agents
CONFIDENTIAL
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3. A Hybrid Approach Mk ROI & Social Impact Objectives:
Human capacity building via the transfer of knowledge and skills in successful enterprise management & growth
Generate superior enterprise development returns for investors (both social and financial)‏
Economic empowerment via viable and sustainable SME growth
Assist in the creation and development of new and existing enterprises that create at least 2000 new sustainable jobs over life of fund
Challenge & overcome existing norms that impede innovation and growth of SME’s
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4. The Existing Challenges
The primary challenges existing in South Africa today to successful SME development are.
Failure of the market to develop a hybrid approach to SME financing that incentivises Fund Managers to create jobs
Lack of skill amongst EDA’s
Market Fragementation
Failure to successfully target women
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5. What Can Be Done TODAY? University of Tokyo Model
Research and better analyse the impact of existing spend
Change compensation structure for Fund Managers
Develop the capacity of Fund Managers to (i) engage in low-value equity investing; (ii) successfully target women
Provide more capacity building for enterprises themselves that is WITHIN THE FUNDING MODEL
Develop an SME University
University of Tokyo Model
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6. A different approach to TAP
SMME TAP
Develops entrepreneurs via soft and hard skills training
Deal flow & relationship support
Incubates businesses through short to long-term investment horizon
Provides analysis, assessment & support in milestone achievement
Collaboration across enterprises within and outside of organisation
Pre & Post-funding project support, monitoring and risk management
FUNDING VEHICLE
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7. Summary & Conclusion: Business case for investing in SMME’s is sound:
Support and develop hybrid organisations
A better understanding of low-value equity investing
A proper analysis of current status of SME funding in South Africa
Cut down on market fragmentation and create an international centre of excellence by developing a pilot for an SME University
Build capacity of EDA’s
Better meet the needs of women-run SME’s
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8. Contact Us First Floor, North Block The Crescent Office Park
3 Eglin Road, Sunninghill
(+2783)
(+2711) fax
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9. Creating A Better World by Investing in Women Entrepreneurs
WEDI
Creating A Better World by Investing in Women Entrepreneurs
CONFIDENTIAL
© The WEDI Fund 2009 9 9