1. Kerala State Electricity Board
Labhaprabha

2. Background
Kerala’s focus on the judicious use of electricity and on the search for alternate sources of energy
Widening gap between inadequate generation and skyrocketing consumption of power.
Urgent need to convince the public about the need to conserve energy

3. What is Labhaprabha?
A novel Campaign introduced as part of our continuing efforts to ensure an effective Demand side management .
Essentially, it is an attempt at implementing an Energy Consumption Literacy Programme
It offers Dual Benefits to Domestic consumers who participate

4. Why Labhaprabha?
All of us want to do our bit for conservation and definitely do not want to waste power.
But how many of us actually know our level of power consumption?
A meaningful effort at power conservation begins only when we know our actual consumption.

5. What does Labhaprabha offer?
A clear awareness about our power consumption
50% money-back on the power you save
Chance to win prizes ranging from CFL / LED lamps to solar lanterns and, finally, to a One KW solar installation
On the whole, prizes worth Rs.Two Crores

6. How do we participate in Labhaprabha?
Just send one SMS to
The format is KSEB <space> SECTION CODE <space> CONSUMER NUMBER
(Section code : the four digit number in brackets beside the section name in the bill. Also please avoid the digit after the hyphen in the Consumer number)
You can enroll as long as the scheme lasts…

7. What happens when I enroll?
You will get a message confirming your registration and your average daily consumption .
Alert to check your power meter and to SMS the meter reading once in a week.
Meter reading (in figures only) to be sent as reply SMS
So, get ready to read you meter!

8. What are the prizes? 50000 CFL per week T-5 Tube lights, LED bulbs
1000 Solar Lanterns a week
Solar Table Lamps, Solar Water Heater..
Bumper Prize ( for 100 persons) : One Kilo watt Solar Power Installation

9. How do I know if I have won prizes?
Based on the weekly meter readings you provide, our system will compute your power savings
Based on this, we will give SMS alert on the prizes.
Section wise verification of mete reading in deciding certain prizes

10. What if I need help? Contact your Electrical section office
Call our toll free number
You can also call

11. Kindly ensure your participation
Thank You…