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Data Mining is the process of analyzing data and summarizing it into useful information Data Mining is usually used for extremely large sets of data It.

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Presentation on theme: "Data Mining is the process of analyzing data and summarizing it into useful information Data Mining is usually used for extremely large sets of data It."— Presentation transcript:

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2 Data Mining is the process of analyzing data and summarizing it into useful information Data Mining is usually used for extremely large sets of data It is a tool used to analyze data and can be used to find the “meaning” of the data Could help businesses make crucial decisions. Can help generate a hypothesis

3 Artificial neural networks Genetic algorithms Decision trees Nearest neighbor method Rule induction Data visualization

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7 http://www.people.vcu.edu/~gasmerom/MAT131/repnearest.html

8 Some practical uses of Data Mining in business include: Market Segmentation Trends Direct Marketing Interactive Marketing

9 Other practical uses of Data Mining include: Medical Games Music Weather

10 Grocery Store Example Identified buying patterns of male customers Wal-Mart Example Buying patterns of customers helping suppliers

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