1. Research Review 2010

2. Socioecological Model

3. Prevention Institute The Spectrum of Prevention

4. Extension Round Rainbow Model Support Policies for People Promote Worksite & School Wellness Foster Coalitions Educate Educators Build Skills & Group Support Help People

5. Extension at Work Built EnvironmentSidewalks, Walking Trails, Bike Lanes Policy Support Kentucky School Survey Land Usage Policies Work & School Wellness Worksite Wellness Programs Classroom & After School Programs Foster Coalitions Partnership for a Fit Kentucky Interagency Councils Educate EducatorsContinuing Education Programs Facilitate GroupsPartnerships, Clubs, Centers, Employers Help PeopleWeight ~ The Reality Series

6. USDA

7. Kentucky Featured Program 2007 to 2009 Nearly 4,000 participants from 60 counties of Kentucky’s 120 counties have participated One-third of participants lost 5 percent or more of their initial weight during the program; average weight loss for all participants of 3 percent Average weight loss was 5.6 pounds Average waist reduction of 1.1 inches

8. Measured and controlled portions Consumed more water Limited size of dinner portions Walked at least 30 minutes, 5 days a week Became more active during the day Kept a journal; recorded what and how much they ate and their activity level Behaviors Of Successful Losers

9. Typical approach: –Social Cognitive Theory –Stages of Change –Behavior Modification Self-Monitoring Goal Setting Environmental Control Theoretical Framework –Test the theory –See if behavior changes –Manage human behavior Social Science and Behavioral Theory

10. A Fresh Approach Values, Body Weight, and Well Being: Influence of the Protestant Ethic & Consumerism on Physical Activity, Eating, and Body Image

11. A Human Framework Individual and Focus Group Interviews Part of community based, health improvement program (WIN the Rockies) Grounded Theory Analysis: A researcher using this approach will propose a theory about what they are studying that can later be tested. This contradicts the traditional model of research, where the researcher chooses a theoretical framework, and then applies the model to what they are studying. Vanden Heede, et al. International Quarterly of Community Health Education, A Journal of Policy & Applied Research, vol 25(3): 239-270, 2005-2006.

12. Key Constructs Natural Attitude Sedimentation Habitus – Beliefs and values – Society shapes us Sedimentation – Layers of meaning based on experiences Natural Attitude – Our own point of view is one that comes naturally

13. Protestant Ethic vs. Consumerism and Individuality Protestant Ethic –Waste Not… –Early to bed, early to rise… –Idle hands are… –Self-Discipline Consumerism and Individuality – Bet you can’t eat… – Retail… – Buy one, get… – Self-Indulgence

14. Implications for Educators Human beings have a unique capacity to live intentionally. If communities and people become more aware of social values, they can rethink the forces that have shaped attitudes and behaviors. Education and self-reflection can lead to self-liberating goals. Focus can be shifted to practices that are highly meaningful, rather than ways of living that are less significant.

15. An Example A person has been raised to value only productive physical activity that accomplishes a necessary task. They are unlikely to “walk just to be walking.” But they may welcome opportunities to participate in “lifestyle physical activity.” So, community projects, charitable work, gardening, or walking instead of driving may be more appealing.

16. Another Example The Clean Plate Club Honor values of thrift and self-mastery Be frugal, serve less Be disciplined, leave a little Honor and feed many kinds of hunger

17. Help People Understand their Choices Behavior modification Self-exploration

18. Research Review 2010 The Basics (Behavioral Theory) Becoming Body Wise (Humanistic) The Round Rainbow Approach Program at all level

19. Extension Round Rainbow Model Support Policies for People Promote Worksite & School Wellness Foster Coalitions Educate Educators Build Skills & Group Support Help People

20. Alli Reduces Fat Digestion

21. Photo by: Janet Tietyen

22. Educational programs of Kentucky Cooperative Extension serve all people regardless of race, color, age, sex, religion, disability, or national origin. Copyright © 2010 for materials developed by University of Kentucky Cooperative Extension. This publication may be reproduced in portions or its entirety for educational or nonprofit purposes only. Permitted users shall give credit to the author(s) and include this copyright notice. Mention or display of a trademark, propriety product, or firm in text or graphics does not constitute an endorsement and does not imply approval to the exclusion of other suitable products or firms. Janet Tietyen Mullins, Ph.D., R.D., L.D. Associate Professor Department of Nutrition and Food Science Extension Specialist in Food & Nutrition Family and Consumer Sciences Extension The School of Human Environmental Sciences December 2009