1. Copyright © 2016 Sandra Pilarczyk. All rights reserved.

2. Objective of the Academy To create and implement a Visibility Strategy which feels like YOU. To get more clients and make the positive impact you really want to make. By sharing your message on a consistent basis with more people in a way that feels authentic to you. Copyright © 2015 Sandra Pilarczyk. All rights reserved.

3. Overview Recap Engaging your tribe with your message: Your Story Your How Your Viewpoints Copyright © 2015 Sandra Pilarczyk. All rights reserved.

4. Recap Limiting beliefs Finding your tribe : Where is she now? Where does she want to be? Where do they hang out? Focus on the day to day situations. Copyright © 2015 Sandra Pilarczyk. All rights reserved.

5. Why share your message? Establishes you as an expert in your industry Increases your know, like & trust factor Builds relationships with your potential clients Copyright © 2015 Sandra Pilarczyk. All rights reserved.

6. Before you start… What’s in it for them? What do they really need to know? Choose YOU over ME/I Copyright © 2015 Sandra Pilarczyk. All rights reserved.

7. Message Your Story + Your How + Your Viewpoints = YOUR MESSAGE Copyright © 2015 Sandra Pilarczyk. All rights reserved.

8. Your story is not… Your autobiography! Save that for your book… Copyright © 2015 Sandra Pilarczyk. All rights reserved.

9. Your story is… A powerful marketing tool to attract your ideal clients ! Copyright © 2015 Sandra Pilarczyk. All rights reserved.

10. Step by Step Who are you (including title)? Who do you help (your clients)? The journey Your vision statement Your key insight Why are you qualified to help them? Copyright © 2015 Sandra Pilarczyk. All rights reserved.

11. The credibility piece Your story starts the day, the moment, the time when: You found a ‘magic’ solution to solve a problem. You decided to prove the naeh-sayers wrong. You were forced to make a choice/take another direction. You decided that enough is enough. You DECIDED that your story is important enough to share! Copyright © 2015 Sandra Pilarczyk. All rights reserved.

12. Word of warning: THAT DOESN'T HAVE TO BE JUST ONE INSPIRED MOMENT! Copyright © 2015 Sandra Pilarczyk. All rights reserved.

13. My Story Hey I’m Sandra Pilarczyk, trainer, speaker & founder of the Visibility Academy, helping quiet entrepreneurs who want to change the world with their message. --Who//Who do I help— After a decade of running a corporate venue agency, my largest client cancelled their contract. ‘It’s not personal- it’s business!’ You know that feeling when you know something had to change, but you weren’t sure what? You have done everything right but it didn’t get you anywhere? Well that was me. --The day/moment it all changed-- Copyright © 2015 Sandra Pilarczyk. All rights reserved.

14. And for a long time I was lurking in various Facebook groups. Admiring these amazingly inspiring online entrepreneurs. --The journey -- Until I realized that I can actually help people with my message: Treat online networking just as you would in-person networking. Just be yourself. Be your authentic self. Be SEEN. --My vision statement— As an introvert and growing up in an environment where it was good to be quiet better to hide to avoid trouble, I had a life time of experiences of hiding. It can be hard to be SEEN, to SHOW up, to be PPRESENT: I know. But once you do show the courage to really connect with your clients: The rewards are priceless. --The Why-- Copyright © 2015 Sandra Pilarczyk. All rights reserved.

15. When you decide that your message is too important not share - it doesn’t have to be that hard. And you don’t need to change your personality to be visible. --What they have to know- Key insight-- If you want to find out more about how I can help you to show up as your authentic self and attract your ideal: Click the link below and book a call! --CTA--

16. Myth Buster Copyright © 2015 Sandra Pilarczyk. All rights reserved. No Rags to Glory Needed!

17. Your How Copyright © 2015 Sandra Pilarczyk. All rights reserved. The clearer you are on the results and benefits you provide to your clients – the more confident you’ll be able to share your message.

18. Your How Copyright © 2015 Sandra Pilarczyk. All rights reserved. Create a Framework/ Step by Step system It organizes all of your ideas It’s teachable in many ways- i.e. self- study program, book, live event….

19. Your How Copyright © 2015 Sandra Pilarczyk. All rights reserved. List a minimum of 50 benefits of your work Categorize your results and benefits into big chunks: Example: Better Health, Greater Wealth, Fulfilling Relationships, Spiritual well- being….

20. Your How Copyright © 2015 Sandra Pilarczyk. All rights reserved. For each chunk create a framework to get the desired results and benefits. The first step your client needs to take or accept is:___ The second step is:___…..and so on.

21. Copyright © 2015 Sandra Pilarczyk. All rights reserved. Example: To bust through the fear of visibility: Step 1 is to work on our mind-set. Step 2 is being clear about your message. Step 3 is to know how to create & structure content. Step 4 is to practise.

22. Your Viewpoints Copyright © 2015 Sandra Pilarczyk. All rights reserved. Content creation which feels easy to you!

23. Your Viewpoints Copyright © 2015 Sandra Pilarczyk. All rights reserved. Your values Your beliefs Busting through common myths in your industry Things which you have found out to be true List out all the things you say to your clients all the time Example: It doesn't have to be perfect and you don't need to change to be visible.

24. Visibility without an intention is a waste of time! Copyright © 2015 Sandra Pilarczyk. All rights reserved.

25. Your Visibility strategy Finding your tribe Engaging your tribe with your message Selling to your tribe Copyright © 2015 Sandra Pilarczyk. All rights reserved.

26. Summary Copyright © 2015 Sandra Pilarczyk. All rights reserved. YOUR MESSAGE= Your Story + Your How + Your Viewpoints Find and engage your tribe through your message. Establish your credibility with your message.

27. Next Week Online Strategy Social Media Strategy In-Person Strategy Selling to your tribe Copyright © 2015 Sandra Pilarczyk. All rights reserved.

28. Homework Copyright © 2015 Sandra Pilarczyk. All rights reserved. Video: What’s your message? Video: What are your viewpoints? Shoot at least two viewpoint videos. EXCELLENT VIDEOS TO SHARE WITH YOUR CLIENTS & PEERS Post in the group & on your personal page & SM accounts.