2.  Experienced leadership  Master legislator, former Senator  Pro-War/anti-Communism  Socially liberal  Southern

3.  Anti-War  Backed by youth and student movement  Senator  Support of many in Hollywood

4.  Experience in high elected office  Pro-War/anti-Communism  Extremely organized  Effective campaigning  Moderate/conservative

5.  Experience in Legislative and Executive branches of government  Appealed to minorities and liberals  Social justice issues  Huge potential  Good pedigree

6.  Long time leadership role  Traditionalist  States Rights/Independent support in the South  Popular with blue-collar voters in the Midwest and North (mainly men)

7.  Current (at the time) holder of high office in Washington  Did not participate in primary debates  Starts pro-war, but decided to switch to a non-escalation stance  Favored by the traditional powers in his political party

8.  Actor turned Governor  NY Gov with a famous last name. Odd ball in his own party  MI Gov whose son is running in the next Presidential election

16.  Murders of MLK and RFK cloud the Convention  No one great candidate to lead  Chaos within the convention between “Hawks” and “Doves”  Student riots outside the convention put Chicago in a state of emergency