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SEO Roadmap Intelligent Strategic Planning for Search Engine Traffic.

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Presentation on theme: "SEO Roadmap Intelligent Strategic Planning for Search Engine Traffic."— Presentation transcript:

1 SEO Roadmap Intelligent Strategic Planning for Search Engine Traffic

2 SEO – The FACTS Keyword & User Intent Relevancy History, Trust and Authority of Content User Behavior within Search Engine Results

3 SEO – The Resources A Savvy Web Designer & Developer An Outgoing Relationship Builder Optional: A Well-Trained Web Content Writer

4 SEO – The Resources +Experienced Strategist

5 Set Long-Term Expectations with SEO Search can take awhile to mature. This chart represents organic traffic from Google, Yahoo! Bing and other engines. Search can take awhile to mature. This chart represents organic traffic from Google, Yahoo! Bing and other engines.

6 SEO Does Translate into Revenue

7 Having a Navigator Gives Your Strategy a Foundation

8 Every Good Strategy Starts with Audits and Action-ables

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13 Strategy Items are Stored in a Dynamic Project Management System

14 Resources Can Filter by Effort Level and Long Term SEO Value

15 Your Writer will learn how to perform keyword research and optimize content

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19 You’ll Learn How to Use Content Marketing to Earn Referral Traffic & Links

20 Measure the Performance of Optimize Content

21 Marry AdWords search term and ad performance to SEO efforts

22 Simple Relationship Management (Formerly Known as “Link Building”) (Note: Buzzstream Costs are Not Included in SEO Roadmap)

23 Communication is Key

24 We Monitor Keyword Rank (But We Don’t Obsess Over IT)

25 Are You a Candidate for SEO Roadmap? Yes! I have my own webmaster who designs and programs websites Yes! I have my own outreach and social media resource Yes! I’m willing to invest in content writing and relationship-building

26 How Does SEO Roadmap Compare? SEO StrategySEO RoadmapSEO ConsultancySEO AgencyFreelancer Cost$1,500/mo$5,000/mo$3,000/mo$1,500/mo Corporate ExpertYes LimitedNo SEO StrategyYes LimitedNo Easy to ReachYes No You Own AssetsYes No TransparencyYes No TrainingYesNo Custom ReportsYesNo (Note: SEO Roadmap First Month is $2,000 – Includes the Cost of the SEO Strategic Plan)

27 How Can We Offer This? We put everything in our brains into project documentation, taking the guesswork out of SEO. Navigators escalate to the senior leadership team on tough questions, giving us the ability to scale.

28 How Does It Work?

29 How Do We Set Expectations?

30 How Much Does It Cost? More Work is Involved Months 1-4 From Month 5, Your Cost is $500/mo.

31 Why Work with Us?

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34 How Do I Signup? Call Us: (562) 732-4417


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