2. 2 ASME Member Recruitment and Involvement

3. 3 Objectives Understand why people volunteer and become involved; Understand why ASME members participate and what might encourage those that don’t currently participate; Be able to use ASME’s recruitment resources; and Develop solutions or action plans that may be used to solve real membership challenges.

4. 4 How Did You Get Involved? Survey Data on ASME Members ASME Recruiting Resources Create Your Success Story – Group Exercise Outline

5. 5 Why do People Get Involved? Thomas W. McKee (www.volunteerpower.com): Most people respond to three levels of motivation. Basic Level: Self-serving drive (WIIFM) - meets personal needs e.g. for business, friendship, belonging or other Secondary Level: Relational drive - investing in relationships is one of the strongest stimulators for our inner motivations Highest Level: Belief drive - strongest level of commitment - passion for a cause Why did you get involved in ASME?

6. 6 How Did You Get Involved? (Exercise) How were you personally recruited? With your table, summarize the recruiting stories you have heard with short descriptions of what made the Recruitment successful. Share two unique descriptors with the whole group.

7. 7 Survey Data on ASME Members Research: Decision to Volunteer - an Internet survey deployed Nov-Dec 2007 by ASME & 22 other orgs - 26,395. responded (725 ASME members) What Volunteers Need - Volunteer and Retention Task Force survey, 2002.

8. 8 Decision to Volunteer How ASME Volunteers First Learned About Volunteering 1. Another Volunteer 2. Local Chapter or Section 3. Meeting, Conference, Other Event 4. Staff Member Asked 5. Call for Volunteers 6. My Employer

9. 9 Decision to Volunteer Top Five Most Important Aspects of Volunteering Among ASME Members 1.I feel it is important to do so 2.I can do something for a profession or cause that is important to me 3.Volunteering allows me to gain a new perspective on things 4.I feel compassion toward people in need 5.I can explore my own strengths

10. 10 “I would start volunteering now if …” Top five statements of ASME members that haven’t volunteered in past 12 months 1.I knew the volunteer opportunity was meaningful 2.I knew I had the skills needed to do a good job 3.The location was easily accessible to me 4.I could be given short term assignments 5.I did not lose income as a result

11. 11 “I do not currently volunteer because …” Top reasons given by ASME members not currently volunteering 1.Not enough info on volunteer opportunities (!!) 2.I volunteer elsewhere 3.They never asked me (!!) 4.Don't know of volunteer activities that can be done electronically (!!) 5.Don't know of any short-term assignments (!!) 6.Location inconvenient

12. 12 Why People Volunteer Findings: A satisfied volunteer is the best recruiter –<20% of people will volunteer on their own –People like to be asked Best Practices for creating satisfied volunteers: –Provide opportunities for achievement (manageable, defined task, necessary resources, backup help, praise for a job well- done) –Allow volunteers to make discoveries about themselves and others –Enable social bonding and relationship/community building –Provide training, feedback and recognition How could you use this information?

13. 13 Implications for ASME Sections What do we do well/what are our strengths? Where could we improve? Ideas for effective recruiting/motivating: –Form a team of satisfied volunteers –List specific tasks, time & skills needed –Ask people personally –Help new volunteers get started (training/mentoring) –Follow up with new volunteers (how’s it going, recognition, what else would you like to do? etc) Others? (flip chart)

14. 14 ASME Recruiting Resources Member Recruitment Kit Leadership  Volunteer Resources  Unit Leadership Resource Center (scroll down to ASME Member Recruitment and Retainment Kit) ASME Member Recruitment and Retainment Kit –Seven steps and sample letters to help Unit Leaders with recruiting and retaining local members –http://volunteer.asme.org/unit/Member_Recruitment_ Retainment.cfmhttp://volunteer.asme.org/unit/Member_Recruitment_ Retainment.cfm –Applications and Scenarios – Recruitment Exercises for unit leaders

15. 15 ASME Recruiting Resources Best Practices Webpage: leadership  volunteer resources  best practices (scroll down to Members and Leaders) Technology and Society (T&S) Division – increased involvement from 3-4 to 50 active volunteers with an additional 100 contributing, over 2-3 years. Read about what they did at http://www.asme.org/Governance/Volunteer/Pra ctices/Technology_Society_TS_2.cfm http://www.asme.org/Governance/Volunteer/Pra ctices/Technology_Society_TS_2.cfm Contribute your own section’s best practice!

16. 16 Questions?