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Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 1 Communicating in a World of Diversity.

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Presentation on theme: "Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 1 Communicating in a World of Diversity."— Presentation transcript:

1 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 1 Communicating in a World of Diversity

2 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 2 Communication in a Diverse World The Concept of Diversity Intercultural Communication Individual CharacteristicsCultural Backgrounds Personal ExperiencesCultural Differences

3 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 3 Opportunities in a Global Marketplace CustomersCustomers Labor Sources Job Possibilities

4 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 4 Advantages of a Diverse Workforce Connecting with Customers Connecting with Customers Expanding the Talent Pool Expanding the Talent Pool

5 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 5 Challenges of Intercultural Communication Values and Beliefs Nonverbal Signals Employee Motivation Employee Communication Harmony and Cooperation Perception Patterns Language Usage

6 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 6 Enhancing Sensitivity to Culture and Diversity Other Business Cultures Variations in a Diverse World Ethnocentrism & Stereotyping The Concept of Culture The U.S. Business Culture

7 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 7 The Concept of Culture SymbolsAttitudes BeliefsExpectations ValuesNorms Shared System Behaviors Rules Priorities

8 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 8 Characteristics of Cultures Cultural Assumptions ThinkingBehavingCommunicating AutomaticAutomaticCoherentCoherentCompleteComplete

9 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 9 Negative Cultural Attitudes EthnocentrismEthnocentrism XenophobiaXenophobia StereotypingStereotyping

10 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 10 What Is Cultural Pluralism? Accepting Multiple Cultures AvoidingAssumptionsAvoidingAssumptionsAdmittingDistinctionsAdmittingDistinctionsAvoidingJudgmentsAvoidingJudgments

11 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 11 Recognizing Variations in a Diverse World Contextual Legal and Ethical Legal and Ethical Social Nonverbal Signals Nonverbal Signals Gender Age Religion Ability

12 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 12 Cultural Context Decision-Making Practices Problem-Solving Techniques Negotiating Styles Low Context Low Context High Context High Context

13 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 13 Legal and Ethical Behavior Seek Mutual Ground Withhold Judgment Respect Differences Send Honest Messages

14 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 14 Work and Success Roles and Status Use of Manners Concepts of Time Future Orientation Openness and Inclusiveness Social Behavior Differences

15 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 15 Nonverbal Differences FormalityFormalityPosturePosture Eye Contact FacialExpressionsFacialExpressions TouchingTouchingPersonalSpacePersonalSpaceGreetingsGreetings

16 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 16 Differences in Age Youth-Oriented Senior-Oriented Multi-Generational

17 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 17 Gender Differences Existing Workplace Cultures Styles of Communication

18 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 18 Religious Differences Personal Beliefs Workplace Issues

19 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 19 Ability Differences Assistive Technologies Customers Colleagues Employees

20 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 20 Personal Biases Patience and a Sense of Humor Patience and a Sense of Humor Tolerance, Flexibility, and Respect Tolerance, Flexibility, and Respect The “Golden Rule” Adapt to Other Cultures

21 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 21 U.S. Business Culture Individualism Equality Time and Schedules Time and Schedules Religious Beliefs Religious Beliefs Privacy and Personal Space Privacy and Personal Space Communication Styles Communication Styles

22 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 22 Improving Intercultural Communication Studying cultures and languages Respecting communication styles Speaking and writing clearly Listening carefully to others Using interpreters or translators Helping others adapt to your culture

23 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 23 Studying Other Cultures Social Customs Clothing and Food Political Patterns Religion and Social Beliefs Business and Economics Ethics, Values, and Laws

24 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 24 Learning Languages FacilitateCommunication Promote Business Relationships

25 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 25 Respecting Communication Preferences Degree of Formality Level of Directness Writing or Speaking

26 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 26 Writing Clearly Clear Language Transitional Elements Numbers and Dates Humor and Culture Conciseness International Addresses Slang, Jargon, or Idioms Audience Expectations

27 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 27 Speaking and Listening Intercultural Conversations Speaking with Others Listening to Others

28 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 28 Translators or Interpreters ComputersComputers Human Beings Cultural Context Nonverbal Cues Interpretation Words and Phrases Gist of the Message Translation

29 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 29 Helping Others Adapt Offer Useful Advice Simplify the Process BusinessCommunicationBusinessCommunication

30 Copyright © 2010 Pearson Education, Inc. publishing as Prentice HallChapter 3 - 30 Communicating in a World of Diversity


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