Rap Music: From a “Home-Made” Original Flavor to a “Sugar Coated” Generic Brand Serena Aquino UNST 121-123G Forbidden Knowledge Professor Bianco.

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Presentation transcript:

Rap Music: From a “Home-Made” Original Flavor to a “Sugar Coated” Generic Brand Serena Aquino UNST G Forbidden Knowledge Professor Bianco

African Griot and Modern Rapper  Story teller  African griot and post modern rapper  Drummer and disk jockey

Early Years of Rap  1970s and 1980s  Bronx, New York  Disk jockey and lyricist  DJ Kool Herc  Grand Master Flash

Social and Political Element of Rap  1982  Chuck D.  Public Enemy  Black Community  Social problems

Controversy  Early 1990s  NWA (Niggas With Attitudes)  Gangster rap  Sex, crime and violence  FBI

Battle Rap  Verbal skills  Tupac and The Notorious B.I.G.  Nas and Jay-Z

Christian Rap  Mid 1980s  Stephen Wiley  God  Ministry

Southern Rap  Mainstream  Southern Cities  Sound and slang  Lifestyle

Quantitative Literacy Element  Billboard Top 20  Products mentioned  Mercedes  50 Cent

Women in Rap Music Videos  VH1 “Hip-Hop Video-Sexploitations”  Sexual objects  Video vixens  Karrine Steffans

Conclusion  Changed in thirty years  Materialistic  Sexual objects  The mainstream  Flamboyant attitudes