ELEMENTS OF SPORTS COMMUNICATION Brandon Creswell LRC 320
MAIN ELEMENTS Print Media Broadcast/Electronic Communication New and Social Media
PRINT MEDIA Multiple Mediums Newspaper Magazine Newsletters It is important to clearly present the message In all official writings it is important to write in the inverted pyramid Write all important info at beginning of story
BROADCAST/ELECTRONIC MEDIA Includes: , Websites, Podcasts, Live talk shows Also important to use inverted pyramid With broadcast, important to look professional Examples: ESPN Talk Show
NEW/SOCIAL MEDIA With advent of social media, sports news has become instantaneous Athletes also get more exposure through official Facebook pages Examples: Twitter News Facebook
That’s a wrap!