The Components of Design Subject Form Content. Subject We often identify a work by its subject : a landscape painting, a sculpture of a young woman, a.

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Presentation transcript:

The Components of Design Subject Form Content

Subject We often identify a work by its subject : a landscape painting, a sculpture of a young woman, a lithograph of a cat.

Form Form is the visual organization of the art work -how the artist has used line, shape, value, color, etc.

Content Content is the impact or meaning of this work.

Consider the two images below

Subject: Horse’s head. Form: Picasso's painting (left) has dramatic lines, high value contrast, and exaggerated proportions to create a highly emotional content. Conversely, the harmonious rhythms and more naturalistic proportions in the ancient Greek sculpture create a very different feeling. Content: The differences in content were created by the differences in form, not the subject matter. The decisions made regarding form (type of line and shape; selection of value and color; size of the work; type of balance, etc.) shape the work's impact and meaning.

Composition When we talk about the composition of a piece we mean, the orderly arrangement of elements using the principles of design

So... What are the elements and principles of design?