Chapter 13 Evaluating Speeches Presentation Package Prepared By: Erin E. Baird University of Oklahoma This multimedia product and its contents are protected under copyright law. The following are prohibited by law: any public performance or display, including transmission of any image over a network; preparation of any derivative work, including the extraction, in whole or in part, of any images; any rental, lease, or lending of the program.

Overview WHY IS EVALUATION IMPORTANT TO A SPEECH? WHAT SHOULD YOU CONSIDER WHEN EVALUATING SPEECHES? WHO EVALUATES YOUR SPEECH? Our job as speakers is to welcome and grow with evaluation. Oral evaluations are brief overviews in oral form describing what the evaluator saw and felt about the speech. Written evaluations are assessments in written form which tend to contain more detailed descriptions and suggestions.

Why is Evaluation Important to a Speech? Photo Credit: © David L. Moore-ST/Alamy 13-4 DK Guide to Public Speaking, Second Edition Lisa A. Ford-Brown Copyright © 2014, 2012 by Pearson Education, Inc. All Rights Reserved

Evaluation Is A "Good Thing" Description Judgment Justification Rationale Evaluation—description grounded in a justified judgment. <<CLICK>> What did I see and hear? <<CLICK>> Judgment—was it good or not? <<CLICK>> Justification—why was it good or not? <<CLICK>> Rationale—what is the rationale or norm behind my justification? Figure Credit: ©Lisa A. Ford-Brown, Published by Pearson Education, Upper Saddle River, NJ

Evaluation Teaches Critical Thinking Skills Hones your critical thinking skills Helps you take an active role in your life Supports clear and successful reasoning Critical thinking is important and you must always strive to be a better thinker

Evaluation Builds Your Confidence Enriches your speech experience Helps you know what went well, and what needs work Effective evaluation is not only about what needs to be improved; it also focuses on the successes

Evaluation Makes You A Better Communicator Most people learn better by watching and doing Ask questions about Language choices Delivery Speaker confidence Attention <<CLICK>> By watching other speakers and identifying where they succeed or need improvement and applying that knowledge to your own speeches, you will elevate your own skills. <<CLICK>> What are some of the elements you should evaluate? Support materials Language choices Delivery Confidence Use of space Audience feedback "Tricks of the trade" to keep your attention

What Should You Consider When Evaluating Speeches? Photo Credit: © Fotosearch 13-9 DK Guide to Public Speaking, Second Edition Lisa A. Ford-Brown Copyright © 2014, 2012 by Pearson Education, Inc. All Rights Reserved

The Speech's Message Topic selection Research Message Creation

The Speaker's Presentation Use of language Delivery Presentation aids Figure Credit: ©Lisa A. Ford-Brown, Published by Pearson Education, Upper Saddle River, NJ

Who Evaluates Your Speech? Photo Credit: Chris Ryan/AGE Fotostock 13-12 DK Guide to Public Speaking, Second Edition Lisa A. Ford-Brown Copyright © 2014, 2012 by Pearson Education, Inc. All Rights Reserved

Who Evaluates Your Speech? THE AUDIENCE THE INSTRUCTOR YOUR CLASSROOM PEERS <<CLICK>> You: Reflexivity happens when you take a moment to consider yourself in relation to the speech and vice versa. <<CLICK>> The audience: When an audience actively participates in your speech, they are offering you feedback that can help you adjust your speech. <<CLICK>> The instructor evaluates you to reinforce learning and the main principles taught in class. <<CLICK>> Your classroom peers: Remember, you do not need to be an expert in public speaking before you can offer a useful evaluation.

How Can You Evaluate A Speech? OFFER CONSTRUCTIVE FEEDBACK BE POSITIVE FIRST ALWAYS OFFER IMPROVEMENT TIPS AVOID DEMEANING COMMENTS AND ATTACKS <<CLICK>> Offer constructive feedback: Answer the question, "Why?". <<CLICK>> Be positive first. Frame your critique in an encouraging way. <<CLICK>> Always offer improvement tips: Give advice. <<CLICK>> Avoid demeaning comments and attacks. Describe, judge, justify, and rationalize. <<CLICK>> Be objective. Be aware of your personal feelings. BE OBJECTIVE

Informative Speech: Immigration Story Example informative speech: Immigration Story Have students evaluate the speech and consider how they would present an oral evaluation of the speaker. Click on the screenshot to view a video of an immigration story.

Evaluation of Informative Speech: Immigration Story Example informative speech: Immigration Story After discussing with students how they would present their evaluation, examine an instructor's evaluation of the speech. Click on the screenshot to view a video of the evaluation of the immigration story.

When you evaluate someone's speech, it is best to: What Do You Think? Avoid attacks Offer improvement tips Be positive first All of the above <<CLICK>> for answer:D. All of the above

Constructive feedback Objectivity ______ happens when you take a moment to consider yourself in relation to the speech – and vice-versa: What Do You Think? Self-assessment Reflexivity Constructive feedback Objectivity <<CLICK>> for answer: B. Reflexivity

Why is evaluation important to a speech? Review Question Evaluation is a "good thing" and a positive experience if used as a means for improvement Teaches critical thinking skills Builds confidence Makes you a better communicator <<CLICK>> for answers: Evaluation is a "good thing" and a positive experience if used as a means for improvement Teaches critical thinking skills Builds confidence Makes you a better communicator See pp. 284-287

What should you consider when evaluating speeches? Review Question Evaluate the message: Effectiveness of topic Research Creation Evaluate the presentation Language use Delivery techniques Presentation aids <<CLICK>> Evaluate the message: Effectiveness of topic Research Creation <<CLICK>> Evaluate the presentation Language use Delivery techniques Presentation aids See pp. 288-289

Who evaluates your speech? Review Question Who evaluates your speech? You Your audience Your instructor Your peers <<CLICK>> You <<CLICK>> Your audience <<CLICK>> Your instructor <<CLICK>> Your peers See pp. 290-293

What guidelines should you follow when evaluating a speech? Review Question Offer constructive feedback Begin with positive comments Offer ideas for improvement Be polite Be objective <<CLICK>> Offer constructive feedback <<CLICK>> Begin with positive comments <<CLICK>> Offer ideas for improvement <<CLICK>> Be polite <<CLICK>> Be objective See pp. 290-293