Task: Select a substantial visual text and Make a PowerPoint presentation identifying and discussing the effectiveness of the visual and critical features.

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Presentation transcript:

Task: Select a substantial visual text and Make a PowerPoint presentation identifying and discussing the effectiveness of the visual and critical features of the text.

This is a propaganda poster from World War I, to get more recruits to join the ANZACs for the war. It uses a variety of different techniques, to try to persuade its audience into wanting to enlist and join the army. This presentation will cover the techniques used.

The first technique used in this poster is the difference between the two men in the poster, one of a soldier in uniform, standing proudly, and the other of a man relaxing, and reading a book. as to:

These two images are then emphasised on, with the words in the middle of the poster, stating: ‘Which Picture would your father like to show his friends?’. This impacts the reader’s emotions, as most people like to impress their parents. It impacts the viewer’s emotions in another way as well, because if your father showed his friends the photo of you slacking, it would make him look bad in front of his friends. This is another way this image impacts the emotions of the viewer.

From looking at the image before, we can see that there are 2 major contrasting colours used. These are the bright yellow, which is shown in the background of the standing soldier, and also the dark shaded mix of black and red. The choice and placement of the colour can imply many things, these being: The difference of a bright and dark colour can resemble a positive and negative answer to the question in between, and How enlisting as a soldier for the war is good, and slacking back at home is bad.

By placing the images and text in this poster in certain areas of the poster, this can draw the reader’s attention towards certain parts of the poster. One very effective way this technique was used in the poster is by putting the only text on the poster across the entire poster, meaning that it will draw attention. As well as this, because of its diagonal placement, the reader will also look over the other 2 images on this poster.

Read the text in the middle of the poster. Did you see a part of the images on the two corners of the poster?