1. Joe Johnson “I Want You” poster

2. “I Want You”

3. Background Info This image was created James Montgomery Flagg as a recruiting poster for World War One.

4. Audiece Who is the Intended audience for this image?

5. Audience The intended audience for this image is young men eligible for military service

6. Intention What is the Creator attempting to do with this image?

7. Intention The creator is attempting to inspire young men into enlisting into military.

8. Techniques What techniques did the creator use in order to further his intended purpose?

9. Techniques In this poster the creator used the technique of only using red white and blue as colors in order to bring out a sense of patriotism in the audience.

10. Composite Factors What composite factors does the creator use to increase the effectiveness of the poster?

11. Composition factors The creator creates a sharp contrast between the large dominating figure in the center of the image and the background by making the background all white and the figure colored

12. Appeals How Did the creator of this image use logos to increase the effectiveness of it?

13. Appeals The Creator used Logos by adding into the image that the audience could enlist the day that they saw the add making it seem like more of a logical decision to a viewer

14. Appeals How did the creator of this image use pathos to further his intent and purpose?

15. Appeals The creator used pathos by appealing to the audiences patriotic emotions by using patriotic colors in the image and using the term “Uncle Sam” which refers to America as a whole

16. Sources "The Price of Freedom: "“I Want You"” Poster." The Price of Freedom: ““I Want You”” Poster. N.p., n.d. Web. 28 Feb. 2013. http://amhistory.si.edu/militaryhistory/collectio n/object.asp?id=548