WHOLE BRAIN THINKING HERRMANN INTERNATIONAL

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WHOLE BRAIN THINKING HERRMANN INTERNATIONAL The HBDI® Profile Explained Sections of the HBDI® for a Debrief BETTER THINKING. BETTER PERFORMANCE. BETTER RESULTS.

The HBDI® Profile Explained

Profile Overlay: Preference Code What is it? Generalised view of preferences Details of the report 3 = low preference (8 – 33) 2 = intermediate (34 – 66) 1 = preference (67 +) How is it used? Used to compare yourself to others Understand the family of profiles to which you belong The population breakdown What do you notice? What is the general description of this code? What is the general description of the mirror image code? 3 2 UNDERSTANDING THE PREFERENCE CODE What is the Profile Preference Code ? Your Profile Preference Code corresponds to the degree of preference for each quadrant. Your preference code is provided to give you a frame of reference of the group or family of profiles to which your profile belongs. "1" or "Primary" (Score of 67 or above) A primary or strong preference typically indicates a quadrant where you enjoy thinking. A score above 100 indicates a very strong preference, often visible to others. "2" or "Secondary" (Score of 3466) A secondary or intermediate preference represents thinking modes that are comfortable and available as necessary with relative ease. “3" or "Tertiary" (Score less than 34) A tertiary or low preference typically indicates a lack of interest in that mode of thinking, and for some, even an avoidance. This means that the modes of a tertiary quadrant will, although available to you, be those you will least likely use or with which you feel least comfortable. 1

Profile Overlay: Adjective Pairs What is it? Responses when forced to choose between two options Details of the report There are 24 forced pairings Can score maximum of 12 in a quadrant Can score minimum of 0 in a quadrant How is it used? Can indicate what happens to thinking when forced to choose When under pressure, stressed When making big decisions What do you notice? Is there a shift? Do you experience this pattern? Does it stay the same? UNDERSTANDING ADJECTIVE PAIRS What does the Adjective Pair data indicate? The adjective pair data comes from the forced choice pairings section on the Survey. By forcing you to choose between two different terms, this section typically reveals the thinking style distribution that is most instinctive for you. This distribution may or may not be the same as your overall preferences. Your adjective pair data helps indicate your inner or "back up" style of preferred thinking, The highest score typically reveals the thinking style favored in "pressured" situations, which may vary from your "day to day" preferences. Differences between adjective pairs and your overall profile sometimes indicate that your are undergoing a change in preferences in part of your life. Preferences suggested by the adjective pairs may be more visible to others than your overall profile and under pressure situations you may react more in keeping with the adjective pair indications. There are 24 pairs, and therefore, 24 points distributed between the four quadrants, providing you made a selection for each pair.

Profile Overlay: Profile Scores What is it? The culmination of your responses to the 120 questions plotted on graph Details of the report Scores range from 8 to over 189 No zero score as it is not possible to have ‘no’ thinking in a quadrant Can’t compare absolute numbers to others How is it used? Understand the numerical degree of your preferences Higher number higher the preference Compare your order of preferences What do you notice? Any surprises? How did your guess compare to actual? What is your order, how might this play out? UNDERSTANDING PROFILE SCORES What do Profile Scores mean? Each Quadrant Score can range from under 10 to over 150. The higher your score in a quadrant, the stronger your preference for thinking in that quadrant. As you can see on this profile, this person has a strong preference for Quadrants A and B thinking styles. This is indicated by the numbers 98 and 95, as opposed to a less preferred thinking style for Quadrants C and D, which are represented by numbers 59 and 54.

Profile Overlay: Mode Scores What is it? Tilt of preferences by modes (left/right/upper/lower) Details of the report How is it used? Compares tilt rather than quadrants What do you notice? Evenly distributed? Disparate percentages? Example A + B A + B + C + D Left = X 100 PERCENTAGES Please note the percentage located north, south, east and west of your profile. The HBDI is a whole brained model. You will notice that you have a degree of "tilt" when you combine the thinking preferences of the A and B quadrants (left brain tilt), the C and D quadrants (right brain tilt), A and D quadrants (cerebral tilt) and B and C quadrants limbic tilt). We more often combine thinking preferences when working on a task, problem solving or communicating. Focusing on "tilt" gives us additional data into our preferred thinking processes.

The Effect of Modes Left Mode Upper Mode Lower Mode Right Mode “I like to be able to break the problem down, have time to sort out what is needed, do my research and get it done.” Upper Mode “I am interested in well thought out ideas, concepts and research. Experimentation is a great way to test them.” Lower Mode “When action is required, I know I can come up with a plan, engage others and get the job done.” Right Mode “I like to go with the flow, learn new concepts and get engaged with interesting people.”

The Effect of the Forced Choice Pairings A Quadrant Do you become more or less focused on the facts, data, measurement, focusing on the outcome, measurement and analysis? D Quadrant Do you become more or less creative, holistic, focused on the big picture, questioning why or wondering about possibilities? B Quadrant Do you become more or less organised, action orientated, detail focused, planned and safekeeping? C Quadrant Do you become more or less focused on gut-feeling, reading personal blogs/journal writing, reaching out to other people?

Data Summary: Key Descriptors What is it? Data indicating responses to some of the 120 questions Details of the report Key descriptors – 8 adjectives that best describe the way you see yourself, change one to most descriptive (*) How is it used? Different clusters of thinking within a quadrant Why you might have same preference code but appear different What do you notice? Cluster chosen vs. not chosen How does * play out? Some words appear more than once intuitive/ reader/verbal KEY DESCRIPTORS The key descriptors represent general preferences you chose when completing the instrument. In this section you were asked to select 8 adjectives from the 25 displayed, which describe the way you see yourself. Your selections are indicated by an X. You then selected on of those 8 as "most descriptive" of you. Your most descriptive adjective is indicated by an asterisk (*) Look over the distribution of your selection. Do they cluster in certain quadrants or are they distributed across all four? Is the distribution of selections consistent with your overall profile scores?

Data Summary: Work Elements What is it? Data indicating responses to some of the 120 questions Details of the report Work Elements in forced distribution 1 = least preferred 5 = most preferred How is it used? Preference manifest in work context Preferences NOT competencies Look at job satisfaction Role comparisons What do you notice? How does your distribution compare to your role? How does it compare to your job satisfaction? Comparison between work elements and key descriptors? WORK ELEMENTS When completing this section of the HBDI you were asked to rank order the work elements from 1 (work you do least well) to 5 (work you do best). Your rankings are shown, sorted into the four quadrant display. Your "work preferences" show thinking styles that are most accessed inn a work environment. This is often influenced by training, assignments, opportunities and challenges your work experiences have provided. Note your selections. Where do the higher rankings (4's & 5's) appear? Check for clusters of preferences in certain quadrants and lack of preferences in others. Now compare this section with your Key Descriptors section. Are they similar or different? Your data may reveal situational work preferences which have developed that are perhaps somewhat different from your overall "general" key descriptor preferences.

Data Summary: Education/Occupation/Hobbies What is it? Data indicating responses to some of the 120 questions Details of the report School subjects ordered Area of study Current role Hobbies by quadrant How is it used? Compare potential thinking distribution at an earlier stage of life Consider any changes throughout the lifespan Way to develop a quadrant What do you notice? Are the distributions consistent with school experience? How you studied? Your current role? The way you approach your hobbies? WHY ADOLESCENT EDUCATION and EDUCATIONAL FOCUS? An indicator of an earlier, often influential, time of your life, ranking school subjects can indicate an early orientation toward math, foreign language or native language, and through that orientation a possible inclination toward associated thinking styles. Additional clues are provided about the tilt of your mental preferences through understanding preferred subjects in school, education and occupational choices and how you spend your leisure time. The data has been consolidated, sorted into quadrants, and grouped together for comparative purposes. A bar chart indicates the distribution of preferences for the categories of Adolescent Education, Educational Focus, Occupation and Hobbies. ADOLESCENT EDUCATION, EDUCATIONAL FOCUS, OCCUPATION AND HOBBIES (Continued) Research has shown that many of our thinking style preferences are developed or acquired from the influence of our environment. Both educational and occupational choices may be primary influences. The educational and occupational information you provided is another important clue to your brain dominance profile. Hobbies also provide additional clues about your preferred thinking styles. They are evaluated not on the characteristics of the hobbies themselves, but rather on the preferences of those people who engage in those particular hobbies.

Data Summary: Other What is it? Details of the report How is it used? Data indicating responses to some of the 120 questions Details of the report Handedness Energy level Propensity to motion sickness Self-rated introversion/ extroversion How is it used? Initially collected to reduce self-report bias Now forms ongoing research for HI (USA) Indicative data not predictive data What do you notice? Are your experiences consistent with our indicative data? HAND DOMINANCE Hand dominance is readily recognized. Most of us consider ourselves either left or right handed. Handedness provides a simple example of the body's tendency toward dominance in paired structures. Analysis of our data indicates a slight connection between left handedness and right brain dominance and right handedness and left-brain dominance. Data continues to be gathered for research in this area. The hand position question on the survey provides another interesting research opportunity. Handwriting is a connection to language processing a powerful mental process. Current research indicates that language is processed primarily in the left cerebral hemisphere for most people, but in a more distributed fashion for some left handers and ambidextrous individuals. ENERGY LEVEL In very general terms, led mode people tend to be more day or morning oriented and right mode people more night oriented. However, this can be greatly influenced by life circumstances. The importance of this section is to aid in determining the time of day when you are most mentally alert. This is the most effective time of day to pursue activities, which are the most mentally challenging MOTION SICKNESS This research is based on studies done by Dr. Charles S. Mirabile Jr. For many, motion sickness is caused by conflicting information from two separate systems: the visual system and the inner ear of the auditory system. Right mode people usually tolerate the inconsistent information and as a result, experience motion sickness. In contrast, many left mode individuals are more likely to override or ignore one of the conflicting inputs. They eliminate the ambiguous condition so they remain in control and therefore, are less likely to experience motion sickness. INTROVERT/EXTROVERT Your self-placement in the introvert/extrovert scale on the survey is replicated on the report. In very general terms, introverts tend to be more left mode oriented, and extroverts more right mode oriented. However, each quadrant may have its own continuum of introvert to extrovert and thus, its own interpretation and impact. A Quadrant Introvert: Quiet, serious, and very focused. A Quadrant Extrovert: Debater, often funny, driven. B Quadrant Introvert: Controlled, always "doing", often keeps to self. B Quadrant Extrovert: Dominant, "organizer" of events and people. C Quadrant Introvert: Expressive through writing or nonverbal, caring in a quiet way. C Quadrant extrovert: Talkative interested in bringing people together, sharing. D Quadrant Introvert: Off in own world, does "own thing", loner D Quadrant Extrovert: Constant flow of ideas loves to experiment with others, have fun.

Introducing the new… Better Thinking, In Hand UNDERSTAND YOUR HBDI® PROFILE APPLY THE INSIGHTS USE THIS SLIDE IN YOUR DECKS! SHARE YOUR THINKING Learn more at http://app.hbdi.com

Herrmann International CONTACT Herrmann International 794 Buffalo Creek Road Lake Lure, NC 28746 Tel: 828 626-9153 Fax: 828 625-1402 Toll Free: 800 432-4234 service@hbdi.com www.herrmannsolutions.com

FINAL SLIDE LIST OF CLIENTS, LOCATIONS (CASE STUDY FINAL SLIDE)