06 September 2008 South African Producers and Exporters Association (SAPPEX) 1 Global Summary: Global Summary: Prepared by Peter Dorrington Chairman, SAPPEX

Growing Areas South / North America –California –Hawaii –Chile –Ecuador –Peru 06 September 2008 South African Producers and Exporters Association (SAPPEX) 2

Americas area in Ha 06 September 2008 South African Producers and Exporters Association (SAPPEX) 3

Africa / Europe –South Africa –Zimbabwe Mozambique Zambia –Portugal Mainland Islands –Israel 06 September 2008 South African Producers and Exporters Association (SAPPEX) 4

Africa /Europe Area in Ha 06 September 2008 South African Producers and Exporters Association (SAPPEX) 5

Australasia Australia New Zealand China 06 September 2008 South African Producers and Exporters Association (SAPPEX) 6

Area Planted in Ha 06 September 2008 South African Producers and Exporters Association (SAPPEX) 7

Total Ha 06 September 2008 South African Producers and Exporters Association (SAPPEX) 8

Total Ha 06 September 2008 South African Producers and Exporters Association (SAPPEX) 9

Gross Market Value in USD $174 million 06 September 2008 South African Producers and Exporters Association (SAPPEX) 10

Gross Value per Ha Planted 06 September 2008 South African Producers and Exporters Association (SAPPEX) 11

06 September 2008 South African Producers and Exporters Association (SAPPEX) 12 Global Trends Area under cultivation decreased by 339 Ha in the last two years to 5218Ha Emerging growing areas near the equator offer unique production opportunities Strong drive to reduce transport costs by investigating sea freight. Input costs increasing. Logistical costs are reducing sales into longitudinal corridors. Droughts and Fires have reduced production over the last two years. Reduction of farmers by 30% over the last four years in developed areas.

Conclusion Protea Industry is under pressure due to high energy costs. Investigating methods of more cost effective transshipment. Shifting varieties into areas and / or countries where better quality and yield can be attained. 06 September 2008 South African Producers and Exporters Association (SAPPEX) 13